1. Who will the new air traveller be by 2020?

2. Trends in travel behaviour
more spontaneous
more individual
more often
shorter
cheaper
more demanding
more exotic
more relaxing
more experiences

3. The four tribes Active Seniors Global Clans Cosmopolitan Commuters
Global Executives

4. Active Seniors between 50 and 75 healthier and more active
expect greater understanding of personal health needs

5. Global Clans Visit friends & family
Needs of a big family travelling together

6. Cosmopolitan Commuters
living and working in different regions
Flexible workstyle
speed

7. Global Executives
travelling in premium class
high standard

8. Key trends impacting the future of travel
Growing of the global population (8 billion by 2025)
Growth in global migration
Globalization of Travel and Tourism
Growth in wealthier people
Airline business
Impact of Low Cost Carriers
New aircraft developments
Evolution of technology

9. Key trends impacting the future of travel
Rising cost of oil
Climate of fear
Impact of new communication technologies
Growing awareness of environmental impacts

10. Conclusion Importance of technology
Brig the gap between consumers and providers.
Humanization of technologies
Find a substitute for oil

11. Our Sources 2030: Switzerland Tourism and the climate change
Trends in travel behaviour
Future Traveller Tribes 2020
4 traveller tribes
Importance for the air travel industry by 2020