1. Speech Making Process

2. Steps Audience Analysis Determine Purpose Select/Narrow Topic Research
Develop Central Idea
Render Main Points
Outline
Rehearse
Deliver

3. Audience Analysis Demographics—physical characteristics
Psychographics or attitudinal analysis—psychological characteristics

4. Determine Purpose
To inform
To persuade
To Entertain

5. Select/Narrow Topic
Relevant to:
Audience
Occasion
Speaker

6. Research Primary—original—interviews, surveys
Secondary—existing sources—on line, journals

7. Develop Central Idea
Central idea should be one complete, simple, declarative sentence that tells the audience what the speech is about.
White lung is killing people.

8. Render Main Points Speeches should have at least two main points.
Should be equal in time.
Should be ordered for effect.
Primacy/recency

9. Outline
Two basic types:
Key word
Full content/full sentence

10. Rehearse Mirror Video/audio tape For friends
Mental: positive visualization

11. Deliver
If you’ve done all the above steps, this step should be quite easy!