1. PewInternet.org Technology use by different income groups Annual Welfare Research and Evaluation Conference U.S. Department of Health and Human Services May 29, 2013 Mary Madden: Senior Researcher, Pew Internet Project Email: mmadden@pewinternet.orgmmadden@pewinternet.org Twitter: @mary_madden

2. Which Pew are you? Part of the Pew Research Center, a nonpartisan fact tank based in DC. PRCs mission: provide high quality, impartial research that is freely available to the public Data from nationally representative telephone surveys of U.S. adults (on landlines and cell phones) For 13+ years of tech use data: www.pewinternet.org

3. Keep in mind… Low income = <30K in HH income/per yr - 10-15% respondents dont report income -Lower levels of education -Higher proportion of young adults + seniors More likely to be: African-American or Hispanic Living in rural areas

4. Internet users – 85% of adults December 2012

5. Broadband at home – 68% of adults December 2012

6. Cell phones - 89% of adults January 2013

7. Mobile devices are changing the way we think about connectivity…

8. Cell-mostly internet use 31% of cell internet users do most of their online browsing on their phones Less than $30K = 43%* $30K-50K = 36%* $50-75K = 24% Over $75K = 21%

9. Other devices

10. Desktop or laptop - 78% of adults December 2012

11. Tablet- 31% of adults January 2013

12. Internet activities

13. Search engines % of internet users in February 2012

14. Health information in past 12 months % of internet users in September 2012

15. SNS – 67% of internet users December 2012 Less than $30K = 72% $30K-50K = 65% $50-75K = 66% Over $75K = 66%

16. Cell phone activities

17. Use email via phone % of cell owners September 2012

18. Get news on phone % of cell users in April 2012

19. Mobile pix % of cell owners September 2012

20. Texting % of cell owners September 2012

21. Use social networking site on phone % of cell users in April 2012

22. Do banking on phone % of cell users in September 2012

23. Get health information on phone % of cell users in April 2012

24. Visit govt. website on phone % of cell users in April 2012

25. Teens (12-17)

26. Teen Internet Access Demographics % of teens in each demographic group Access the Internet Mobile Access to Internet (phone, tablet, etc) Access Internet Mostly on Cell Phone All teens, ages 12-17 (n=802) 95% 74% 25% Teen Gender aBoys(n=405) 97 b 7220 bGirls (n=397) 9376 29 a Age of Teen a12-13 (n=246)937116 b14-17 (n=556)9676 29 a Parent Household Income aLess than $30,000/yr (n=154)8966 30 c b$30,000-$49,999 (n=155)9472 25 c c$50,000-$74,999 (n=110) 99 a 7914 d$75,000+ (n=335) 99 ab 79 a 24 c Source: Pew Internet Teens and Privacy Management Survey, July 26-September 30, 2012. N=802 parents of teens ages 12-17 and 802 teens ages 12-17. Margin of error is +/- 4.5 percentage points. Note: Columns marked with a superscript letter ( a ) or another letter indicate a statistically significant difference between that row and the row designated by that superscript letter. Statistical significance is determined inside the specific section covering each demographic trait.

28. Thanks! Mary Madden: Senior Researcher, Pew Internet Project Email: mmadden@pewinternet.orgmmadden@pewinternet.org Twitter: @mary_madden