1. DeLIA Memorial school(hip Wo) Computer & Technology Project Start My BusiNesS
Group 02
Leader : Charlize 3A (14)
Jonathan 3A (37)
shari 3A (33)
Reven 3A (36)
Gullianna 3A (16)

2. Table of content Customer Segment 7) Key Resources & Partners
Channel )Conclusion
Value proposition ) Q&A
Channel
Customer Relationship
Cost Structure
Revenue Stream

3. Customer Segment Our business: Clothes
Our target customers mainly consists of teenagers aged 12-18
In 2015 in the USA, clothing accounts for 20% of teen spending.
(Source:

4. Value Proposition
Sponsor Celebrities
Advertisements
Promotions

5. Channel
Online Shop / Actual Shop
Discount sales
Free Giveaways

6. Customer Relationship
Handle customer complaints
Give out surveys
Review customer suggestions
Implement inbound marketing
Connect online regularly (e.g. Social media, Instagram, Facebook, etc.)

7. Cost Structure Review of cost structure: 55-65% Raw material cost
5-20% Labor cost
5-10% Rent & Utilities

8. Revenue Stream
We accept visa, master card, eps with $5000 as the maximum payment. We also accept cash. This is very beneficial to the process of payment method.

9. Key Resources Financial Resources:
Business name, Telephone line, Loans, Private investors
Human Resources:
Employees
Physical Resources:
Proper locations (proper workspace)
Emotional Resources:
Maintain sanity
Educational Resources:
Understanding competition & Gaining in-depth knowledge of the industry

10. Key Partners
Have a successful history together before founding a company
Agree on vision
Have hard talks about money
Decide who the real leader is
Ensure each other’s commitment
Have compatible, vital skills
Compatible styles
How to fill other positions
Have a plan for the long term

11. Conclusion
Hopefully, this presentation has provided you with very clear insight into the steps, system and process it takes to start a clothing line. It may seem overwhelming at first if this is all new to you, but focusing on one step at a time and taking it slow, you can only grow from there. Nevertheless what type of clothing line we create, whether it’s T-shirts, jeans, sweaters, etc. the information, tools & resources provided in this powerpoint should help you get far in the industry.

12. Q&A