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University of Northern IA

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Presentation on theme: "University of Northern IA"— Presentation transcript:

1 University of Northern IA
Presentation prepared by: Marilyn Shaw University of Northern IA This multimedia product and its contents are protected under copyright law. The following are prohibited by law: Any public performance or display, including transmission of any image over a network; Preparation of any derivative work, including extraction, in whole or in part, of any images; Any rental, lease, or lending of the program. Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

2 Chapter 1 Connecting Process and Principles
Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

3 This Chapter Will Help You:
Define communication Identify four reasons for studying communication Explain the fundamental principles of communication Define the essential components in the communication process Differentiate the various types of communication: intrapersonal, interpersonal (including group), public, mass, and communication via social media Differentiate social media from face-to-face communication Summarize five common myths about communication Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

4 Communication: Making Connections
Communication Competence Skills Understanding Making connections Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

5 What Is Communication? The simultaneous sharing and creating of meaning through human symbolic interaction. Photo from Ch. 1 page 7 © Kumar Sriskandan/Alamy Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

6 Why Should We Study Communication?
Career development Ethical behavior Cultural diversity Technological demands Successful living Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

7 Communication and Our Technological Society
Social Media Social Networks Communication and Career Development Communication and Ethical Behavior Communication and Our Multicultural Society Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

8 Principles of Communication
Communication is a process Communication is a system Communication is transactional Communication can be intentional or unintentional Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

9 Communication as Interaction
Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

10 Types of Intentional and Unintentional Interaction
Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

11 Essential Components of Communication
Source/ Sender Message Interference/ Noise Channel Receiver Feedback Environment Context Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

12 Discuss and Reflect Communication is transactional—the simultaneous sending (encoding) and receiving (decoding) of messages. With this thought in mind, find a partner and the two of you design/create a model of communication that will be shared with the class. How does your model explain the process of communication? Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

13 Types of Communication
Intrapersonal Interpersonal Dyadic communication Interviews Small group Public Communication Mass Communication Communication via Social Media Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

14 Distinguishing Social Media from Face-to-Face Communication
Interactivity Temporal structure Social cues Replicability Storage Reach Mobility Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

15 Misconceptions about Communication
Communication Is a Cure-All Quantity Means Quality Meaning Is in the Words We Use We Have a Natural Ability to Communicate Communication Is Reversible Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.

16 Chapter 1 Copyright © 2014, 2011, 2008 Pearson Education, Inc. All Rights Reserved.


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