1. Terrazas finds a home in a new hot spot!
Date & Location:
Los Andes, Providence RI - October 2013 – Present
Objective:
Capitalize on restaurants recent success to increase wine sales
Drive several marques across still wine portfolio
Expand brand exposure and capitalize on account name tie in
Action:
Programmed and presented to buyers
Staff training scheduled
Highlight service rituals- account looking to expand rituals
Results:
New Distribution: Altos Malbec (36 btls) , SV Malbec (30 btls), Reserva Torrontes (24 bottles), Altos Cabernet (12 bottles), SV Cabernet (12 bottles), Cheval des Andes (12 bottles)
Sales: already reporting great sales on account level
Partnership: Help to develop cocktail program and a support new venture (2nd floor event space)
Jody Vento, Rhode Island