1. Ft. Worth, Texas June 22-25, 2003

2. Frank Jaramillo, Jr. Registration Associate Texas Feed & Fertilizer Control Service Effective Documentary Samples Using Digital Photography

3. Topics of Discussion Purpose and use of documentary samples Benefits of digital photography as a sampling tool Camera specifications for field use Recording the best image possible General considerations

4. Purpose and Use of Documentary Samples Provide inspection sample when a physical sample is not available Physical sample may be too expensive Not enough product to sample Establish non-compliance with licensing and registration Document situation

5. Benefits of Digital Photography For Sampling Documentary samples do not have to be bought Label intact when physically sampled Photos of adulterated/misbranded Photos can be transmitted immediately Easy to use cameras

6. Document Situation

8. $22/Qt Retail Sample

9. Label Remains Intact

10. Adulterated/Misbranded

11. Adulterated

13. Digital Film Pixel – picture element Pixel can only record 1 color (RGB) More pixels capture more information Resolution is the number of pixels per linear inch Higher pixels and resolution provides better photos

14. Camera Specifications for Field Use At least 3 mega pixels –Makes decent 8x10 prints Quality brand –Sony, Nikon, Canon, Olympus Zoom lens Long battery life (> 2 hours) –Li-ion or Nickel-metal hydride (NiMH) –NiCd batteries lose charge capacity

15. Camera Specifications for Field Use Storage media –High capacity (64MB) –Removable –Fast write capacity (no floppies) File format TIFF or JPEG Interfaces with USB port Automatic with programmed modes On-camera Flash

16. Camera Specifications for Wish List Manual settings Record voice notes per picture Record 30s of audio and video Removable lens Removable flash Wireless transmission of photo to computer or printer

17. Recording the Best Image Possible RTFM- read the fascinating manual Practice with the camera Stabilize camera Take the photo under natural lighting Use flash in poor lighting Keep camera parallel to subject

18. Recording the Best Image Possible Fill the frame/view screen Take several pictures –Complete container –Focus on label sections Guarantee Analysis Ingredient Statement Informational Panels

19. Good Photo Fills frame, parallel & light

20. Good Photo Close-up

21. Good Photo Fills frame, parallel & light

22. Good Photo Multiple Photos

23. General Hints Use programmed settings Use good lighting Watch backgrounds –Dark subject/bright background –White subject/dark background

24. General Hints Polarizing filter reduces glare Early morning and late afternoon best for pictures of facilities Use tripod

25. Common Camera Icons

26. Small Label Photography Use the macro setting Get closer –Do not zoom in –Use widest lens setting Create the largest file possible Try not to use flash Watch for your shadow

27. Good Lighting

28. Flash didnt re-charge?

29. Reflective Surface flatten out

30. Cover with something opaque

31. One photo to transmit

32. Product Shipping Documentation

33. Shipping Information

34. Use as copier

35. Display and Product Label

36. Considerations Lighting may not be optimal Check photos on laptop Use fresh batteries for flash/recording Lag time between photo setup and shot Uses up hard drive space Transmission time for via phone

37. Considerations Invest in backup equipment Protect equipment Do not compress files for transmission Use quality photo editor –Photoshop –Corel Graphics Suite 11 Firm may not permit cameras in facility

38. Summary Get a good camera Practice using your camera Take the time to set-up the shot Take plenty of pictures Review photo on laptop

39. Training Session Breakout into teams Practice on a large product container Practice on a small container Think about what is important for documentation

40. THANK YOU

41. Mariachi and Ladies