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Published byRosaline Bradford Modified over 6 years ago
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Pasco County Schools Food & Nutrition Services
Value-Add Programs
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FNS Strategy: Honor RFP award / language Ask for support from Tyson
Generate menu excitement Market as limited time offer Manage our inventory / forecasting
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Tyson Support: Chef-developed recipes Marketing concept
Ballpark Burger The Double Play Wild Card Wrap Marketing concept (Feature weekly sandwich; Students vote – winning sandwich stays on menu; raffle winners) Marketing materials (Posters, announcements, ballot boxes, tickets)
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Win-Win for all! Students – New menu items to try; influence what’s offered on the menu; random prize winners; fun theme. FNS – increased participation; minimal cost; utilized current inventory items. Tyson – additional menu slots; increased sales; minimal cost; Chef and marketing team already on staff.
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