1. Introducing news on the homepage
Dissemination Working Group
Agenda Point 9
15/11/2017
ESTAT.B4 – Julia Urhausen

2. What's new? Live on homepage since 24/01/2017
On average 1 news per day in English
Type of news:
Data driven (52% of all news)
Event driven (26%)
Website driven (15%)
Corporate (7%)
Full list accessible here

3. What the impact on the website?
Account for around 3% of monthly website views
Average views per news during first 4 days:
Data driven: 2 000
Even driven: 1 600
Website driven: 1 000
Corporate: 700
Top 4 news items:
Food most expensive in Denmark and cheapest in Poland
How much do Member States spend on education?
Happy Beer Day!
Young people in the EU: education and employment

4. What's the impact on social media?
Twitter is the top medium
No. of tweets > from 374 tweets in Jan-Sept 2016 to 610 in Jan-Sept 2017
monthly engagement rate > from % to %
Many of the visits to the news section come through social media
Example: How much do Member States spend on education? > mentioned 929 times in the 3 days after publication

5. …stay up-to-date
and subscribe to our news section:
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