1. Higher product design Product evaluation
Example of strategies
Higher product design
Product evaluation

2. Instructions
Question
Answer
Put game provided into the PSP.
Does you finger get caught?
Yes No
Turn on the PSP, start the stopwatch and turn on the game until the console has ran out of battery and then stop the stopwatch.
How easy was it to turn the PSP on?
Start to play the game provided.
How easy is it to play the games?
What do you think of the button reaction??
Yes No Don’t Know
Does the texture have an effect on the gaming experience?
Yes No Don’t Know
Has the PSP overheated after a long period of time?
Yes No
Go onto online gaming.
How good is online gaming?
How long has the battery lasted after being fully charged?
Clean the PSP.
How easy is it to clean?
User Trial
Follow the instructions provided. Please answer the questions honestly:
1 PSP being the worst (poor) and 3 being the best (excellent). If you would like to make any comments please do so on the back of the sheet please.
The PSP has been fully charged. As soon as you turn the PSP on, start the stopwatch.

3. QUESTIONAIRE Aesthetics 1) Are these spikes appealing to the consumer?
YES NO
2) Do the colours of these shoes minimise the range of consumers?
3) Does the NIKE brand attract consumers to the product?
Safety
1) Do you find it easy to put the individual spikes into the shoe correctly?
2) Does the shoe fit properly and give maximum support?
3) How long can the spikes be used before the individual spikes start to become loose?

4. Comparison of Products
Below are a series of questions about the Panasonic and the Sony cameras please fill them in accurately to the scale: 1 being the worst and 3 being the best.
Sony Camera
Questions
Panasonic Camera
How easy is the camera to use?
How well does the device take pictures?
How original and unique is the camera?
Is the product a good shape?
How big of a factor was technology when buying this camera?

5. USER TRAIL
KEY
1 – Terrible
5 – Ok
10 - Excellent
tick 1 box from each question
How well do the headphones function? Tick a box, 10 being the best 1 2 3 4 5 6 7 8 9 10
How well is background noise avoided while keeping good quality sound? 1 2 3 4 5 6 7 8 9 10
How easy is it to connect the headphones to the phone? 1 3 4 5 6 7 8 9 10
How safe is it untangling the earphone wires and putting them?
1 minute
2 minutes
3 minutes
4 minutes
5 minutes
How easy is it to clean the headphones? 1 2 3 4 5 6 7 8 9 10
How comfortable are the earpieces? 1 2 3 4 5 6 7 8 9 10
How clear is the signal through the headphones when answering the phone? 1 2 3 4 5 6 7 8 9 10

6. name
Samsung
Hands free headphones
Nokia hands free headphone
Sony Ericsson hands free headphones
Average Price
£3. 25
£2.80
£5.25
Main colours 4
(black,
silver, pink, white) 3
(Black, silver, pink) 2
(black, silver)
Secondary function
Answering the phone
music time
This depends on the phone’s battery
(10 hours)
(16 hours)
Sound quality - may also depend on phone
Good OK
Better

7. Microsoft Survey
Please put a circle around the number which most suits you, being on a scale of 1 being poor and 5 being excellent.
How easy did you find the process of contacting Microsoft?
2) How helpful were Microsoft while arranging a method for your Xbox leaving you and getting to them?
3) Do you think the Xbox was delivered back to you in a reasonable time?
4) Did the Xbox you received back work efficiently and properly?
5) What was your overall rating for the service offered by Microsoft?