1. Business Communication
Planning a Presentation

2. Planning a Presentation
Analize the Situation
Gather Information
Select the Right Medium
Organize the Information

3. Planning a Presentation
Prepare your outline
Organize your information for your speech.

4. Stages for a Presentation
State your purpose.
Organize points and subpoints.
Identify major points in the body.
Outline the introduction and close.
Prepare bibliography and source notes.
Choose and interesting title.

5. Effective outline for a 10-minute presentation
Here is an outline of a short presentation that updates management on the status of a key project; the presenter has some bad news to deliver, so she opted for an indirect approach to lay out the reasons for the delay before sharing the news of the schedule slip.

6. Developing a Presentation
Adapt to Your Audience
The venue (in person, online)
Your subject
Your purpose
Your budget
Casual presentation (small group)
Formal presentation (large audience)

7. Composing Your Presentation
The introduction
The body
The close

8. The Introduction Arouses interest in your topic.
Establishes credibility.
Prepare audience for the body.

9. The Introduction Get your audience’s attention Tell a story
Pass around a product sample
Ask a question that will get your audience thinking about your message.

10. The Introduction Build credibility Introduce yourself
“I’m Karen Whitney, a market research analyst with Information Resources Corporation. For the five past years, I’ve specialized in studying high-technology markets. Your director of engineering, John LaBarre, asked me to talk about recent trends in computer-aided design so that you’ll have a better idea of how to direct your research efforts”.

11. The Introduction Preview your message Summarize the main idea.
Identify major supporting points.
Indicate the order you’ll develop these points.

12. Presentation of The Body
Organization should be clear
Use transitional words to link sentences and paragraphs (therefore, because, in addition, in contrast, moreover, for example, consequently, nevertheless, or finally).
Illustrate ideas with visuals.

13. Presentation Close
Summarize your main idea
Repeat key ideas

14. Repetition of Key Ideas
“We can all be proud of the way our company has
grown. However, if we want to continue that growth,
we need to take four steps to ensure that our best
people don’t start looking for opportunities elsewhere:
First, increase the overall of compensation
Second, establish a cash bonus program
Third, offer a variety of stock-based incentives
Fourth, improve our health insurance and pension benefits
By taking these steps, we can ensure that our company
retains the management talent it needs to face our
Industry’s largest competitors”.

15. Business Communication
Slide and Visuals

16. Slide and Visuals
Create interest.
Explain points difficult to explain in words.
Use Microsoft PowerPoint, Apple Keynote, Google Docs, or similar software.
You can add photos, sound, video and animation

17. Structured Slides
Fast and easy to create (project status update, routine presentations).

18. Free-Form Slides Advantages
Help viewers understand, process and remember the message.
Provide complimentary information.
Limit the amount of information delivered.
Help viewers process information by identifying priorities and connections.

19. Free-Form Slides Disadvantages
More creatively demanding, time consuming.
The speaker needs to convey more content.
Difficult to present complex subjects in a cohesive, integrated manner.

22. Selecting Design Elements
Color
Colors have meanings themselves, based on both cultural experience and the relationships that you established between the colors in your designs.

24. Selecting Design Elements
Typefaces and Type Styles
Sans serif fonts (Calibri)
Use uppercase and lowercase letters with generous space between lines of text.
Limit the number of fonts to one or two per slide.
Choose font sizes that are easy to read from anywhere in the room, between 28 and 36 points.