1. Integrating a course on applying social media technologies to health communications into a curriculum

2. Integrating a course on applying social media technologies to health communications into a curriculum

7. Liaison Program

8. COURSE
IDEA

9. Met with department chair
COURSE
Met with department chair 1
IDEA

10. COURSE
Concern over time 1 2
IDEA

11. Wider faculty interest
COURSE
Wider faculty interest 1 3 2
IDEA

12. COURSE
Passage of time 1 3 4 2
IDEA

13. Approval from supervisor
COURSE
Approval from supervisor 5 1 3 4 2
IDEA

14. COURSE
Write syllabus 5 6 1 3 4 2
IDEA

15. COURSE
Curriculum Committee 7 5 6 1 3 4 2
IDEA

16. Questions and conflicts
COURSE
Questions and conflicts 7 8 5 6 1 3 4 2
IDEA

17. COURSE 9
COURSE APPROVAL! 7 8 5 6 1 3 4 2
IDEA

18. LESSONS LEARNED Be brave Be persistent Be cost effective (i.e., free)
Focus on your strengths

20. 2

21. 1.5

22. 3

23. 20

24. 13

25. 20

26. 21

27. 2nd

28. When I asked them what motivated them to sign up for the class, they said

29. Afraid of new technology
And just signed up for Facebook

30. Really love FaceBook
And just signed up for Facebook

31. Just created MySpace page for community organization
And just signed up for Facebook

32. Want to explore the sociology of the intersection between humanity and technology
And just signed up for Facebook

33. 2

34. Using Social Technologies
Social bookmarking
Blogging
Social networking site
Screencast
Virtual world presentation
Wiki

35. Evaluating Online Communities
Heuristic review
Usability testing
Data logging
Online survey
Content analysis

36. Domestic violence in Asian American communities
Cervical cancer prevention
Tween sexual education 9
Breast feeding
Binge drinking
Dental fears
Weight loss
Semi-vegetarians
Multiple Sclerosis
Domestic violence in Asian American communities

37. 12

38. Introduction
Online
Communities
(def. and ex.)
Online
Communities
(people)
Online
Communities
(new)
Online
Communities
(existing)
Design &
Marketing
Marketing
Evaluation
(usability)
Evaluation
(sociability)
Evaluation
(effectiveness)
Virtual Worlds
The Real
World

39. Online
Communities
(new)
Generating good discussions

40. Introduction
Online
Communities
(def. and ex.)
Online
Communities
(people)
Online
Communities
(new)
Online
Communities
(existing)
Design &
Marketing
Marketing
Evaluation
(usability)
Evaluation
(sociability)
Evaluation
(effectiveness)
Virtual Worlds
The Real
World

41. Marketing

42. Introduction
Online
Communities
(def. and ex.)
Online
Communities
(people)
Online
Communities
(new)
Online
Communities
(existing)
Design &
Marketing
Marketing
Evaluation
(usability)
Evaluation
(sociability)
Evaluation
(effectiveness)
Virtual Worlds
The Real
World

43. The Real
World

44. Introduction
Online
Communities
(def. and ex.)
Online
Communities
(people)
Online
Communities
(new)
Online
Communities
(existing)
Design &
Marketing
Marketing
Evaluation
(usability)
Evaluation
(sociability)
Evaluation
(effectiveness)
Virtual Worlds
The Real
World

45. 12

46. Tagging
and RSS
Blogging
Social
Networking
sites
Images
Microcontent
Media Sharing
Wikis
Screencasting
Trouble
shooting
Grab Bag
Second Life
Second Life

47. Tagging
and RSS

48. Tagging
and RSS
Blogging
Social
Networking
sites
Images
Microcontent
Media Sharing
Wikis
Screencasting
Trouble
shooting
Grab Bag
Second Life
Second Life

49. Screencasting

50. Tagging
and RSS
Blogging
Social
Networking
sites
Images
Microcontent
Media Sharing
Wikis
Screencasting
Trouble
shooting
Grab Bag
Second Life
Second Life

51. Microcontent

52. Tagging
and RSS
Blogging
Social
Networking
sites
Images
Microcontent
Media Sharing
Wikis
Screencasting
Trouble
shooting
Grab Bag
Second Life
Second Life

53. 9

58. LESSONS LEARNED Be practical Teach creatively Let students lead
Give more homework

59. Thank you! Gillian Mayman Public Health Librarian
University of Michigan