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Yammer: How the West was Won (over)
BRK2166 Yammer: How the West was Won (over) Matthew Dodd Senior Manager Digital Channels Bankwest (Australia) © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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From the other side of the world
12/9/2018 5:39 AM From the other side of the world © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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12/9/2018 5:39 AM About Bankwest Founded in 1895 we have a long history of service and innovation. Headquartered in Perth, Western Australia, Bankwest provides personal and business banking solutions for more than 1.1 million retail and business customers across Australia. Bankwest was Money Magazine’s Bank of the Year for 2017. © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Australia wide with a western focus
12/9/2018 5:39 AM Australia wide with a western focus 105 3500 + 22 348 214 © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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12/9/2018 5:39 AM Our challenge… © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Building our community
12/9/2018 5:39 AM Building our community Building our community © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Enterprise social network maturity model
12/9/2018 5:39 AM Enterprise social network maturity model Social media (looking) Social networking (doing) Innovating Solving Sharing Job fulfilment (adding value) Connecting Model developed by SWOOP Analytics based on work by Siemens and Simon Terry Engagement Adoption © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Our rules of Yammer engagement
Use hashtags in other channels Social reporting of events Support groups Make it part of our campaigns Exec Q&A’s Video and pictures Open groups Make it the place to be Don’t make it a special case. It’s a conversation at work. Normal behaviour and HR policies apply Make it normal © 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Our brilliant orange campaign
© Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Intranet “take over” 12/9/2018 5:39 AM
© Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Internal TV screens 12/9/2018 5:39 AM
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#WeLoveHashtags 12/9/2018 5:39 AM
© Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Our #BrilliantOrange Year
12/9/2018 5:39 AM Our #BrilliantOrange Year AUGUST SEPTEMBER #BrilliantOrange Our campaign launched. Photo competition on Yammer Video Comp Continued campaign activity. Video entries on Yammer © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Our #BrilliantOrange Year
12/9/2018 5:39 AM Our #BrilliantOrange Year AUGUST SEPTEMBER OCTOBER NOVEMBER #BrilliantOrange Our campaign launched. Photo competition on Yammer Video Comp Continued campaign activity. Video entries on Yammer Small business marketplace Event Flexible work trial © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Our #BrilliantOrange Year
12/9/2018 5:39 AM Our #BrilliantOrange Year AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER JANUARY #BrilliantOrange Our campaign launched. Photo competition on Yammer Video Comp Continued campaign activity. Video entries on Yammer Small business marketplace Event Flexible work trial Pinnacle award For corporate social responsibility MD’s last day © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Our #BrilliantOrange Year
12/9/2018 5:39 AM Our #BrilliantOrange Year FEBRUARY MARCH APRIL MAY JUNE JULY What matters Our MD’s video blog Bank of the year Bankbest #Whatmatters #Bankbest © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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12/9/2018 5:39 AM Bank of the Year © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Tackling the elephant (or dog) in the room
12/9/2018 5:39 AM Tackling the elephant (or dog) in the room © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Some social group benefits
12/9/2018 5:39 AM Some social group benefits A place to practice Low personal risk. Builds capability. A reason to return Sticky content. Exposure to other posts. Builds connections Amplifies messages. Creates strong and weak ties. Fosters reciprocation © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Enterprise social network maturity model
12/9/2018 5:39 AM Enterprise social network maturity model Social media (looking) Social networking (doing) Innovating Solving Sharing Job fulfilment (adding value) Connecting Model developed by SWOOP Analytics based on work by Siemens and Simon Terry Engagement Adoption © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Breaking down silos Explore Engage Exploit Enact Yammer email events
meetings Explore Engage Exploit Enact Outlet Outcome © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Mapping our groups 12/9/2018 5:39 AM
© Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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A model for innovation in the workplace
Explore Engage Exploit Enact Yammer events meetings Outlet Outcome Social groups Community groups Team/project groups © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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A model for trust in the workplace
Respect Trust A model for trust in the workplace Capability Distrust Affinity Benevolence © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Building trust and authentic leadership
12/9/2018 5:39 AM Building trust and authentic leadership © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Applying it to activity
12/9/2018 5:39 AM Respect Trust Applying it to activity Capability Distrust Affinity Benevolence © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Be Brilliant Orange 12/9/2018 5:39 AM
© Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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12/9/2018 5:39 AM Questions © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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Please evaluate this session
Tech Ready 15 12/9/2018 Please evaluate this session From your Please expand notes window at bottom of slide and read. Then Delete this text box. PC or tablet: visit MyIgnite Phone: download and use the Microsoft Ignite mobile app Your input is important! © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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12/9/2018 5:39 AM © Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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