1. Spreading (Good) Results
Salla-Maria Alanen Baltic Sea Challenge Coordinator, Turku Special Adviser, Centrum Balticum
Tallinn, Estonia

2. Spreading (good) results: What? Why?
Experiences, research, tests
Why?
Interlinkedness of actors in BSR, recycling!
Let others know what you do and what is your expertise!
”It is your responsibility to communicate and share”
Share your good results: encourage, support, improve, get new ideas and resources for you work
Share your not-so-good results: stop others from repeating them, get ideas on how to improve your work

3. Spreading (good) results: How?
Events, seminars, presentations
Meetings
Electronic methods: internet, , social media
Publications
Press releases
etc.
Study Group at Nautelankoski on

4. …But be humble and willing to learn.
Spreading (good) results: Examples!
Examples from the Baltic Sea Challenge
Events, seminars, presentations
Annual seminar (2012: diffuse loading)
Participation in events organised by other actors
Electronic methods: internet, , social media
Bank of Actions
Publications
Brochures, newsletters
See your strengths!
Be proud!
Be brave!
Be clear!
Be precise!
…But be humble and willing to learn.

5. Spreading (good) results: Problems?
Problems in sharing your results:
Lack of interest of the receiver & skepticism and doubt in your message
Correct target group, Clear message, Are you convinced?
Lack of resources for communications, brochures and events

6. Spreading (good) results: Next!
Next – keep sharing even after the project period
Cooperate to share ideas and costs!
Keep the network and connections alive
lists
Invitations to events
Organise cooperative events
Produce materials together
Plan new cooperation projects

7. Thank you! 