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BUSINESS MARKETING Presented by, Rohit Damodar Roll No. 51
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MARKETING WHAT ? WHY ? HOW?
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Study & management of exchange relationships.
Aims to deliver a message about the organization's services or products.
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The four pillars / 4 P s of marketing :
-- Product -- Promotion -- Price -- Place
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MARKETING B 2 C Business 2 Consumer B 2 B Business 2 Business
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Practice of individuals or organizations promoting and selling products and/or services to other organizations. For example, marketing a Startup initiative for sponsorships
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Keep Adding Something New
Become a Valuable Resource Anticipate Change
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Promote the End Result
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Keep Adding Something New
Become a Valuable Resource Anticipate Change Separate Yourself from Your Competition Promote the End Result
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THANK YOU
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