2. Graystone Advertising
RECRUITMENT
Graystone Advertising
Working with the
University at Buffalo

3. The Graystone Group
is the preeminent provider of recruitment advertising in print and online for academia.
We currently work with 42 SUNY campuses.

4. Graystone has more academic recruitment advertising experience than anyone!
More than 500 institutions in 47 states including 85 medical institutions/hospitals.
Graystone has been working with UB for more than 10 years.

5. Graystone representatives speak at recruitment symposiums and diversity conferences.
We are:
Long-time members of CUPA-HR
Founding corporate partner with HERC, and
Attend the SUNY HR Association conference each year

6. Graystone’s knowledge of the academic and healthcare marketplace and our commitment to service have allowed our strategic partners to save both time and money.

7. Graystone currently works with every publication and/or website the University at Buffalo will potentially utilize and it is cost-effective to place ads through Graystone.

8. Graystone’s database contains deadline and issue information for over 4,900 print and web recruitment sources
Newspapers
Discipline Journals
Nursing/Medical Publications
Websites
Other Recruitment Vehicles

9. Review the Graystone Ad Request Process
Receive copy & media instructions
via or website.
2. Graystone will acknowledge receipt.
Ads are double proofed. We also make
sure all ads contain the pre-approved equal opportunity language.
Ads will be sent to University at Buffalo as a PDF for approval.

10. Review the Graystone Ad Request Process

11. Review the Graystone Ad Request Process

12. Review the Graystone Ad Request Process
Ad text sent to Graystone

13. Review the Graystone Ad Request Process

14. Review the Graystone Ad Request Process

15. Review the Graystone Ad Request Process

16. What Graystone Does Best! Advise and Assist on Internet Postings
NATIONAL SITES
CareerBuilder
Monster.com

17. What Graystone Does Best! Advise and Assist on Internet Postings
NICHE SITES
Science Magazine
sciencecareers.sciencemag.org/ 
Nature Magazine
New England Journal of Medicine

18. Graystone is compensated by the Standard Agency Commission from the media that include the standard commission in their rates.

19. Graystone will make sure that recruiters at UB know about special advertising opportunities.

27. Facebook Graystone can post your positions on your page
Social Media Concepts
Facebook Graystone can post your positions on your page
Twitter Advertised jobs can be fed to University Twitter accounts
LinkedIn Ideal job postings vehicle for professionals Resume Data Bank available

28. All ads are designed to reach and influence potential candidates to consider career opportunities at
University at Buffalo

29. Existing layout for UB

30. New layouts for UB

31. New layouts for UB

32. New layouts for UB

33. Our objective at all times:
Consistent Attractive Advertising
Efficient Use of Space
Meet All Publication Deadlines
Secure Favorable Rates with Media and Communicate Unique Specials

34. We Provide Excellent Service!
Experienced Professionals
Quality Back-up Personnel
Online at

35. What Graystone Doesn’t Do!
1. Add Fees for Layouts and Revisions
2. Charge for Creative Explorations
3. Bill for any Media Consultation
4. Charge for Production Activity
5. Charge for Late Cancellations

36. Our Services Include... – USA and Abroad – Job Title – Office
Placement in any Printed Medium
– USA and Abroad
Summary Billing Re-Caps*
– Job Title
– Office
– Quarterly, Monthly
*Reports can be done for individual departments.

37. Our Services Include... Design and Place Recruitment Ads
Assistance on Internet Postings
Diversity Programs
• Specialty Job Situations
• ATS Integration
• QR Code Programs

39. QR Codes

41. Methods of Payment
The University’s preferred method of payment to Graystone is the University P-card. NY State does not permit adding fees for P-card payment and Graystone complies. Graystone will accept payment in any way that is convenient for UB recruiters.

42. How to Pay Us Online Client receives invitation letter
Client follows instructions to set up personal user name and password (takes less than 2 min).
Client can then view any UB invoices under his/her name, make payments, view payment history, etc.

43. How we do it! Understand – Your Needs – Budgets Work Closely...
– The Chronicle of Higher Education
– Diverse Issues in Higher Education
– Buffalo News
– Science Magazine
– higheredjobs.com and insidehighered.com
– latinosinhighered.com

44. Graystone representatives are available to meet with the University at Buffalo on a regular basis to make sure expectations are being met.