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Published byAlessandra Ferretti Coradelli Modified over 6 years ago
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By: Katy Neystel, Trevor Thomas, Kevin Smith, Kalie Marchington
Microsoft By: Katy Neystel, Trevor Thomas, Kevin Smith, Kalie Marchington
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Letter to Shareholders
us/CMSFiles/2017_Shareholder_Letter.docx?version=8a02c8f4-b1e2-ec11-0ee9- 0bb0b28117ed 2016- orts/ar16/docs/2016_Shareholder_Letter.docx 2015- orts/ar15/docs/2015_Shareholder_Letter.docx 2014- orts/ar14/docs/2014_Shareholder_Letter.docx 2013-
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SWOT Analysis Strengths: Variety of products Reputation Heavy in R&D
User friendly Weaknesses: Behind in OS Uncontrollable counterfeits Security Opportunities: Growth through acquisitions Cloud Computing Expanding into gaming Threats: Many lawsuits Aggressive competition Changes in technology
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Finances $96.7 billion in revenue $29.3 billion in operating income
Revenue run rate up 56% last year Annual revenue for 2013 $78 million Annual revenue for 2017 $90 million $149 million in assets as of 2013 $241 million in assets as of 2017
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