1. Lecture 1 Craig S. Kasper, Ph. D. FAS 2353C HCC Aquaculture

2. Planning : what approach should be taken to marketing, setting firms goals and objectives? Planning : what approach should be taken to marketing, setting firms goals and objectives? Organizing : directing the flow of work: emphasize consumer needs, not those of the employee, can planning goals be met efficiently? Who reports to whom? Organizing : directing the flow of work: emphasize consumer needs, not those of the employee, can planning goals be met efficiently? Who reports to whom? Controlling : establishing a system of feedback to determine how well goals are being met Controlling : establishing a system of feedback to determine how well goals are being met Directing : implementing plans, 90% of mgrs job, most important Directing : implementing plans, 90% of mgrs job, most important

3. Φ Basically, its getting what you want (with what you have.) Φ We manage day to day activities all the time. Φ Implies wisdom…but isnt this gained from experience? What if you lack it? Can you still be an effective manager? Well find out! Φ Three approaches (job, resources, problem solving)

4. Φ Yes, many people liken the job of a manager to the CNS of an animal. Φ If all is running smoothly, then youre on cruise control; if not, then problems arise and solutions may need to be immediately implemented.

5. Φ Planning-Determining the job to be done Φ Organizing-Defining and dividing workload Φ Staffing-Putting the right person on the right job Φ Directing (leadership)-Getting the most from your workers. Φ Controlling-Maintaining a sense of balance and flow to the operation.

6. 1. Choose objectives 2. Communicate 3. Identify premises/assumptions and assess future. 4. Survey resources 5. Establish rules (policy)-short cuts 6. Identify alternatives 7. Compare alternatives 8. Choose a course of action 9. Create procedures/rules 10. Establish budget, timetables and standards.

7. 1. Delineate/define each job 2. Delineate/define job-to-job relationships 3. Allocate responsibilities 4. Include challenges 5. Include career ladders 6. Balance support positions 7. Larger ratio of supervisors to workers. (Avoid too-many-chiefs syndrome.)

8. 1. Define problem 2. Gather facts/data 3. Analyze/evaluate facts and data 4. Draw conclusions 5. Take action 6. Accept resposibility 7. Evaluate outcome Rem: Its all about control: standard, measurement, and redirection.

9. Φ Traditional Model (stick) : Close supervision (micro-managing), chain of command, assumes people must be tightly controlled. Φ Human Relations Model (carrot): Limited participation in overall decisions, happy workers are productive workers. Φ Human Resource Model (esteem): Integration into the process, job enrichment, collaboration.

10. Φ Management by objective(s) (MBO) is still an overriding factor or aquaculture production/businesses. Φ Is it doable & affordable… Φ Is someone willing to be responsible? Φ Adaptable/time sensitive Φ Negotiable? Non-conflicting? Φ Measureable?

11. Φ Technical-water use, what to produce, mechanization, production/disease issues Φ Personnel-Staffing, training, productivity, people opportunities Φ Financial-Funding, purchasing, contracting, marketing Φ Accounting-records, business transactions, taxes