1. FIEGE INNOVATION CHALLENGE
Application Template

2. FIEGE INNOVATION CHALLENGE
Application template – What is it all about?
How to use this template. Do I even need it?
The following slides are to help you structure your thoughts and make it easier for our jury to understand your idea. If you feel confident enough to hand in your own slides using your own template, feel free to do so!
Feel free to use illustrations and images to illustrate your thoughts and make points clearer.
Please focus on the aspects you consider highly relevant for understanding your idea.
You might not be able to answer all questions – that’s fine!
And if I still have questions?
I am happy to help you with any questions that you may have:
Michael Geers
t: (0) m:

3. Overview the essence of your idea The customer The market
Key Financials
Background
About You
Overview

4. The essence of your idea
What problem does your idea solve?
How does your idea solve that problem?

5. The Customer Which customer are you targeting with your idea?
Why are you convinced your target customer will spend money on your idea?
How do you ensure that your target customer has access to your idea? (distribution/marketing)

6. The market What other solutions are there in the market?
Which companies are you competing with?
What are the relevant trends in the market?
What is the relevant market size?
To which extent is your idea scalable/can your idea be transferred to other markets/can your idea be supplemented by complementary products and services?

7. Key financials
How does your idea generate revenues? What is your pricing model?
What are the key cost factors when realising and advancing your idea?

8. Your background story How did you come up with that idea?
Which steps would you like to take next? What are the key milestones you would like to achieve next?
What doubts do you have when thinking about your idea?

9. Feel free to attach your CV.
Who are you?
Please complete for each team member!
Feel free to attach your CV.
Surname, first name
address
Telephone number
Address
Other
FIEGE employee
Student

10. Have fun and
good luck