1. Science communication: Misleading reports in the media
Presenter: Shu Min
Group 5: Shu Min, Yan Ling, Yi Mou

2. Popular article: "Bacterial infection killed almost 19,000 in 2005”
Journal article: “Invasive Methicillin-Resistant Staphylococcus aureus Infections in the United States”

3. Contents: Communicating science Problems in popular article
Good aspects of popular article
Conclusion

4. Communicating Science
Engaging
Easy to understand
Accuracy

5. Engaging
Easy to understand
Accurate
Ignoring the baseline

6. Introduction to popular article

7. Problem in popular article #1
Heading
“Infection Killed 19,000, Study Says”

8. Problem in popular article #1
Fabricated/meaningless numbers
Popular article
Scientific paper

9. Problem in popular article #2
did not state the impact of understanding this disparity, which can potentially reduce the severity of the infection

10. Problem in popular article #3
Misleading comparisons
Misinformation

11. Good aspects of popular article #1
Definition of technical terms
Popular article
Journal
To support findings

12. Good aspects of popular article #2
Pointed out anomaly in results

13. Conclusion
“You don’t really understand something unless you can explain it to your grandmother.”
-Albert Einstein