1. Introducing Microsoft SQL Server 2008 R2 Master Data Services
2010 Microsoft BI Conference
Required Slide
SESSION CODE: BIE203
Introducing Microsoft SQL Server 2008 R2 Master Data Services
John McAllister
Group Program Manager
Microsoft Corporation

2. Other Sessions
ASI06-INT | Building Operational MDM Solution with Microsoft SQL Server Master Data Services and Microsoft BizTalk Server – Monday at 4:30
BIE02-INT | Microsoft SQL Server Analysis Services Dimension Management with Master Data Services (MDS) - Tuesday at 3:15
BIE301 | Architecture of Master Data Services in Microsoft SQL Server 2008 R2 -- Wednesday at 9:45

3. 2010 Microsoft BI Conference
Today’s Agenda
Brief Problem Description
Demo, demo, demo!

4. 2010 Microsoft BI Conference
What is the problem?
You need reliable data that you can manage and share –
an authoritative source

5. What kind of data are we talking about?
Relatively slow changing data
Nouns of the business
Multiple systems and stakeholders need to contribute & subscribe
Hierarchies and dimensions may be important

6. Why do I need an MDM Solution when I can?
2010 Microsoft BI Conference
Why do I need an MDM Solution when I can?
Build a simple app
Assemble data with ETL
Pull data from the warehouse
Source from ERP or CRM
Edit dimensions directly
- Expensive, incomplete
- No human workflow
- How did the data get there?
- Is it all there? Should it be?
- Is that scalable, shareable?

7. MDM is Not A new concept A single technology
Easily solved in a single pass

8. How does MDS help solve the problem?
Store
SQL Database
Security
Transaction Management
Integrate
Data interface
(table/view)
WCF API
Enforce Process
Stewardship UI
Rules
Workflows & Notifications

9. Example Architecture ERP MDM Server Web User Real-time (BizTalk)
Modeling, Stewardship
Application
(Service)
CRM
SharePoint
Workflow
Database
Bulk (SSIS)
Cube Dimensions
Outlook
Notification

10. How do I do it? Decide which data you want to manage Build a model
Load data
Create rules
Establish Workflows and Notifications
Declare Data Security
Create refresh processes
Share the data

11. Overview of MDS
DEMO

12. Resources Learning Required Slide www.microsoft.com/teched
Tech Ed North America 2010
12/29/2018 8:45 AM
Required Slide
Resources
Learning
Sessions On-Demand & Community
Microsoft Certification & Training Resources
Resources for IT Professionals
Resources for Developers
© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

13. Complete an evaluation on CommNet and enter to win!
Tech Ed North America 2010
12/29/2018 8:45 AM
Required Slide
Complete an evaluation on CommNet and enter to win!
© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

14. Sign up for Tech·Ed 2011 and save $500 starting June 8 – June 31st
You can also register at the North America 2011 kiosk located at registration Join us in Atlanta next year

15. PowerPoint Guidelines
Blank Background option for use with content that extends over Purple line art
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PowerPoint Guidelines
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This template uses Calibri, a standard Windows Vista/7 and Office 2007/2010 font
Use the color palette shown below
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© 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

16. PowerPoint Template Subtitle color
12/29/2018 8:45 AM
PowerPoint Template Subtitle color
Example of a slide with a subhead
Set the slide title in “All Caps”
Set subheads in “Sentence case”
Generally set subhead to 28pt or smaller so it will fit on a single line
The subhead color is defined for this template but must be selected; In PowerPoint 2007, it is the sixth font color from the left
Hyperlink color:
© 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

17. Slide for Showing Software Code
2010 Microsoft BI Conference
Slide for Showing Software Code
Use this layout to show software code
The font is Consolas, a monospace font
The slide doesn’t use bullets but levels can be indented using the “Increase List Level” icon on the Home menu

18. Table Format
Table Title
Column 1
Column 2
Column 3
Column 4
Column 5

19. 2010 Microsoft BI Conference
Bar Chart Example

20. Pie Chart Example 12/29/2018 8:45 AM
© 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

21. 2010 Microsoft BI Conference
Line Chart Example

22. 2010 Microsoft BI Conference
Area Chart Example

23. Demo Title
Name
Title
Company
DEMO

24. 2010 Microsoft BI Conference
Video Title
VIDEO

25. Customer Title
Name
Title
Company
CUSTOMER

26. Partner Title
Name
Title
Company
PARTNER

27. Announcing Title
ANNOUNCING

28. 2010 Microsoft BI Conference
Required Slide
Track PMs will supply the content for this slide, which will be inserted during the final scrub.
2010 Microsoft BI Conference
Track Resources
Resource 1
Resource 2
Resource 3
Resource 4

29. 2010 Microsoft BI Conference
Required Slide
Resources
Learning
Sessions On-Demand & Community
Microsoft Certification & Training Resources
Resources for IT Professionals
Resources for Developers

30. 2010 Microsoft BI Conference
Required Slide
Speakers, please list the Breakout Sessions, Interactive Sessions, Labs and Demo Stations that are related to your session.
2010 Microsoft BI Conference
Related Content
Breakout Sessions (session codes and titles)
Interactive Sessions (session codes and titles)
Hands-on Labs (session codes and titles)
Product Demo Stations (demo station title and location)

31. 2010 Microsoft BI Conference
Required Slide
Complete an evaluation on CommNet and enter to win!

32. 12/29/2018 8:45 AM
© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

33. 2010 Microsoft BI Conference
Required Slide