1. Fashion Show Background Vocabulary
Chapter 2

2. Apparel Mart
Wholesale centers located in major cities throughout the United States leasing space to manufacturers

3. Bridge
Less expensive alternative to designer fashions

4. Consumer Show
Show presented to the consumer

5. Contemporary
Fashion forward apparel category at a price-point between bridge and budget

6. Cooperative Fashion Show
Retailer and manufacturer show in which both parties share expenses

7. Designer
Creator of original apparel designs and the ready-to-wear apparel category with the highest price-points

8. Fashion Trend Show
Show produced to introduce consumers to latest trends in silhouettes, fabrics, colors, and themes of new seasonal merchandise

9. Fashion Week
Designated time when many designer collections are brought together and shown as a series of fashion shows

10. Formal Runway Show
Conventional presentation of fashion similar to a parade, featuring a series of models who walk or dance on a runway in a sequential manner

11. Haute Couture
French high fashion industry featuring clothing produced from a client’s made-to-order measurements

12. Informal Fashion Show
Casual presentation of garments and accessories

13. In-Store Training Fashion Show
Fashion show presented to train store personnel coinciding with fashion trend shows

14. Junior
Styles appropriate to the younger figure

15. Magazine Tie-In Show
Cooperative fashion shows between major fashion publications and individual retailers

16. Mannequin Modeling
Modeling in a store window or on a display platform by live models who strike similar poses to the stationary display props for which they have been named

17. Market Calendar
Published dates of trade shows known as market weeks

18. Market Week
Time designated for producers of a specific category of merchandise to open sales on the season’s new styles

19. Missy
Conservative looks available at better, moderate, or budget price points

20. Press Show
Fashion show held specifically for the press to preview the fashions before public viewing

21. Production Show
Most dramatic or theatrical production type, may also be called a dramatized or spectacular show

22. Ready-to-Wear
Mass-produced fashion

23. Special Interest Show
Show presented to consumers that have special affinity with each other or a unique vocation

24. Specialty Market Show
Shows geared to a specific, narrowly defined group of consumers

25. Tea-Room Modeling
Informal fashion show presented in a restaurant where models walk from table to table displaying garments

26. Trade
Any activity aimed at distribution of fashion and related products within the industry

27. Trade Association
Groups of individuals and businesses acting as a professional, nonprofit collective in meeting common interests

28. Trade Fair
International trade shows

29. Trade Show
Group of manufacturers presenting their lines to retailers and press one to four times each year

30. Trunk Show
Informal fashion show that features garments from one manufacturer or designer at a retail store