1. Europa Analytics 1st Steps Through the Reporting Environment
SAS Web Analytics – Web Report Studio

2. Why are you here today Understand the philosophy Learn ! Not covered
Customisation of reports
Personalisation of the Portal
! Not covered
Creation of new reports
Analysing/Assessment of a website
We do not cover the analysing of the website…
- it’s difficult to change habits from one environmnet to the other

3. Objectives of the training
At the end of this session you will be able to:
Generate, Print and Export reports
Modify and Save reports
Search reports
Customise reports
Personalise your portal (make selected reports available via 1 click)
We do not cover the analysing of the website…

4. Table of Contents Log in to the tool (ex. 1)
Generate and Save reports while modifying parameters (ex.2-6)
Searching reports (ex. 7)
Add direct links to the Home page (ex. 8)
Advanced modification of reports (ex. 9)
Adding new page to your Portal and creating collection of reports (ex. 10)
QA time
Coffee break

5. Exercise 1 Log in to the tool (1/2)
Log in via
English – so we can see all the same then … ;-)
Not so simple … !
Bookmark the link

6. Use LDAP credentials (alias “internet password”)
Exercise 1 Log in (2/2)
Use LDAP credentials (alias “internet password”)

7. Exercise 2 Generate a report
Find the major trends for webmart
“Commission ”
The logic behind:
Select the report 1st and then
Select the web-project (webmart) and other parameters
For more info on Webmart:
Use a DashBoard

8. Exercise 2 Generate a report
Quarterly … for example

9. Exercise 2 Generate a report
Check “Available data”
Select Quarterly Dashboard in “Table of content”
Select period (end month of the report – for which data is available!)
Select Site (webmart)
Check that the sub-site is empty
Time to have a quick look at the other options …
And now we see all the same … for sure …

10. Exercise 2 Generate a report
Time to have a quick look at the other options …
And now we see all the same … for sure …

11. Exercise 2 Generate a report
Time to have a quick look at the other options …
And now we see all the same … for sure …

12. Exercise 2 Generate a report
Time to have a quick look at the other options …
And now we see all the same … for sure …

13. Exercise 2 Generate a report
Time to have a quick look at the other options …
And now we see all the same … for sure …

14. Exercise 3 Export reports (pdf, Excel)
pdf Button Print > print (read export) to pdf
xls Button Export > exports to MS Excel
Time to have a quick look at the other options …
And now we see all the same … for sure …
Let’s try them

15. Exercise 4 Save the modifications
Save the report for later use
The logic behind:
The report (in SASWA) is just a query
Save your customised report(s) to re-run them again and again (keeping the same parameters)
Till now you did exactly the oposit …
File > Save As

16. Exercise 4 Save the modifications
Time to have a quick look at the other options …
And now we see all the same … for sure …

17. Exercise 4 Save the modifications
For later use
Save to My Folder
Change Name
Update Description
Give it a “good” and “meaningful description”
So you’ll find it easier

18. Exercise 5 Modify (more) parameters
Prepare the report for the major
trends on the Barroso
(Commission ) pages
The logic behind:
Modify the parameters of the report
Save it for late use
Till now you did exactly the oposit …
Refresh data & Choose Subsite

19. Exercise 5 Modify (more) parameters

20. Exercise 5 Modify (more) parameters
Now save the report in “My Folder”
Give it a “good” and “meaningful” name & description

21. Refresh data & Choose URL
Exercise 6 Choose URL
Prepare the report for the major
trends on the Barroso News
Corner (Commission )
The logic behind:
Modify the parameters of the report
Narrow the selection for a specific url
Save it for late use
Till now you did exactly the oposit …
Refresh data & Choose URL
(… /commission_ /president/news/ …)

22. can be used in "LIKE" expressions
Exercise 6 Choose URL
Wildcard character
can be used in "LIKE" expressions
the percent sign (%) matches zero or more characters
Webmart: Commission Section: Barroso
URL: %/news/% (for ec.europa.eu/commission_ /president/news/…)
Till now you did exactly the opposite …

23. Exercise 7 Search for (customised) reports
Re-use the customised reports
The logic behind:
Search for saved reports
Execute them
Search for a report (content type)
(Search link is at the Homepage)

24. Exercise 8 Personalise “Home” page
Make the customised reports
easily available
The logic behind:
Add the customised reports into “My collection” at your “Home” page
Use the “edit content” at My collection (portlet)

25. Exercise 8 Personalise “Home” page
Be at the “Portal”
Be at the “Home” page in your Portal
Click “Edit content” button at the “Home” page
Add the page
Edit the content
Add the portlet (container)
Add reports to the portlet

26. Exercise 8 Personalise “Home” page
Search for ‘SAS report’ (Add > Done)

27. Exercise 8 Personalise “Home” page
Report(s) now appear(s) at your “Home” page in “My collection” (portlet)
Let’s try the report(s)

29. Review Customisation of reports Customisation of your “Home” page
Simple adaptations
Customisation of your “Home” page
Editing collections of reports
Save (“save as” in My Folder)
Refresh Data (for Reports) Edit content (Portal personalisation)

30. Exercise 9 Advanced customisation of reports
Want to know number of the page views by month
For Commission : Barroso
‘Page Usage Reports’ (collection) Check the Webmart Properties
Collections (portlets – correspond to the groupping in the SAS WH

31. Exercise 9 Advanced customisation of reports

32. Exercise 9 Advanced customisation of reports
Hide useless information (i.e. Server error column)

33. Exercise 9 Advanced customisation of reports
Edit report for more changes at once …

34. Exercise 9 Advanced customisation of reports
Assign data to the table

35. Exercise 9 Advanced customisation of reports
Select all data types and move them to “Hidden”
Move to “Columns” only what you want to display
and save new report for later use
Want to know number of the page views (per month)
Select only page views

36. Review Refresh data - to change some parameters
Hide columns - to keep only relevant
Sort columns - to get right information
Modify/Create report
If time
– add other table with TOP content
- Ad graph with TOP content
- ad graph to “Countries”
- change the graph from “Bar” to “Pie Chart”

37. Exercise 10 Add new page to your Portal
Add the page
Edit the content
Add the portlet (container of the collection of reports)
Add reports to the portlet

38. Exercise 10 Add new page to your Portal
click “Add”
Add the page
Edit the content
Add the portlet (container)
Add reports to the portlet

39. Exercise 10 Add new page to your Portal
Now a new page was added to your Portal
Add a content to it via Options > Edit Page Content
Select Portlet type: Collection Portlet (and “add” then “done”)
Add the page
Edit the content
Add the portlet (container)
Add reports to the portlet

40. Review Personalisation of your “Portal” Customisation of reports
Creating and editing pages
Creating and editing collections of reports
Customisation of reports
Modifying tables,
Modifying texts
Adding new elements (tables, graphs, texts)

41. Product philosophy Customise reports (and save them)
or create new reports (not presented)
Personalise the Portal
Organise content by creating collections and pages for easier access
Evil is in the detail
If PB – print report to PDF and send it to us
Even better – save the report in “Share Folder” and send us details of this report – we can check the details – in case of correct the report (or data) and sve the report so you can use it later.
Other changes (new reports, more complex modification – we will do at request … or will be covered by later trainig for those interested)
Exchange among you the best practise (and let us know, so we can implement them in the case of into the system)

42. COMM EUROPA MANAGEMENT
Questions
COMM EUROPA MANAGEMENT