1. Fashion Construction III

2. What influences what you wear and how you wear it? Sociological influences Psychological influences Economical influences ….all of which change over time.

3. What is sociology and how does it influence fashion? Sociology is the study of society Humans tend to do and believe what they see EXAMPLES: Culture Religion Status Family Values Beliefs Age

4. What is psychology and how does it influence fashion? http://www.youtube.com/watch?v=0Wf1M81BN8M&NR=1 Psychology is the study of science and mental behavior. If I wear that, then I will be cool. EXAMPLES: Body Image Popularity Preference Escape Media Comfort

5. How do economics influence fashion? We buy what we can afford…or not. The Economy may influence the availability of certain fabrics and/or designers choices in design Smart consumers look for quality at an affordable price. EXAMPLES: Necessity Status Availability Need Vs. Wants

6. An expression of self. A form of Communication. A sign system. Barometer of Cultural change.

7. Changes over time Is influenced by a melting pot of factors Is neither right nor wrong Is cyclical Tells a story Is influenced by the past, while simultaneously influencing the future

8. Why We Wore What we Wore Presentation Common Silhouettes Prevalent/Popular materials, colors, prints etc. of the time Environmental Influences Sociological Psychological Economical Influential Designers Celebrities/icons of the time