1. Presented by: Rivers Corbett Niki Shaw Raphaël Albert
Business Model Canvas
Presented by:
Rivers Corbett
Niki Shaw
Raphaël Albert
Created by: Rivers Corbett, Niki Shaw, Raphaël Albert (ONB 2017)

2. Video: Business Model Canvas
Watch VIDEO
Video: Stategizer.com

3. Background
What is the Business Model Canvas? Where did it come from? “Your business on one page.” “A global standard used by millions of people in companies of all sizes. Use the canvas to describe, design, challenge, and pivot your business activities.” The pre-cursor to all conversations with stakeholders that will want to help you with your business. Ex: funders, mentors, advisors, etc. Initially proposed by Alexander Osterwalder in 2008 based on his earlier work on Business Model Ontology.

5. Before we start
Think Different

6. Success is about being Different
INNOVATION
Thinking outside the box
Changing your mindset

7. innovation
Apple killed Sony/Nokia not with a new device, but with a platform e.g. their business model

9. Put it to the test

10. McDonald's Business model Canvas
START HERE

11. 1. Value proposition

12. 2. Customer segments
WHO?

13. 2. Customer segments

14. 3. channels

15. 3. channels
Marketing

16. 4. Customer relationships

17. 4. Customer relationships

18. STOp here

19. 5. Key activities
Refer to cheat sheet for next 5 slides

20. 6. Key resources

21. 7. Key partners

22. 8. Revenue streams

23. 9. Cost structure

25. Canvanizer
Build your canvas online

26. Questions?
Thank you !