1. Mobile Internet in Local Government
Turn your mobile’s on and text “
“Sutton” To 65101

2. Mobile Importance . . .

3. The solution

4. The Platform 3 years in the creation Multiple London Authorities
ALL Handsets
ALL Content
Re-Use Re-Use
Ecosystem built for Local Authorities for the delivery of content to mobile handsets, Central to which is the MyLoMo platform which delivers mobile web pages
Which in turn delivers an engaged user base to access payments
Which enables LA’s to create rev and drive down costs
Tailored to both full council & individual departs
iPhone
Smart phone
Standard Phone
Basic Phone

5. Some Mobile Statistics . . . .
There are 5.3 billion mobile subscribers (that's 77 percent of the world population)
Half a billion people accessed mobile Internet worldwide in Usage is expected to double within five years as mobile overtakes the PC as the most popular way to get on the Web
But with 277 million mobile Web users just in China, this estimate is sounding a bit conservative
Many mobile Web users are mobile-only, i.e. they do not, or very rarely use a desktop, laptop or tablet to access the Web. Mobile-only in Egypt is 70 percent, India 59 percent, even in the US it’s 25 percent of subscribers.
By 2011, over 85 percent of new handsets will be able to access the mobile Web. Today in US and W. Europe, 90 percent of mobile subscribers have an Internet-ready phone