1. General Speaking Skills
Business 102 Lecture 1

2. Business 102 Grading Tutorial Attendance and Participation: 20-100%
Presentations and Homework: %
Final Project: %

3. Remember: Communication Strategy
Communicator Strategy
Audience Strategy
Message Strategy
Communication Challenges

4. Major Forms of formal speaking
Informative
Persuasive
Entertainment
Special Event
Goodwill

5. Speaking Needs
Preparing
Simplification
Engagement

6. Preparing Research Organize- create an outline Use note cards Practice
- imagine yourself “there”
- but not too much
Think about what others in your company do

7. Simplification Limit presentations to 3 points (if persuasive)
Use simpler words
Make main points clear at the beginning and end
Provide a preview of what you will talk about at the beginning
Summarize your points in different parts of longer speeches

8. Engagement Be relaxed and speak clearly
Beginning should make people interested
-Demonstrate importance or
- tell a story, joke etc…
Say things that make you easy to follow
Use clear transitions
Use visuals

9. More Be relaxed and speak clearly Use Eye Contact
Be/seem interested yourself

10. Voice Practice your speaking voice
Vary the sound of your voice and speed
Emphasize certain words
-gives them greater meaning
-is more interesting

11. Staying Relaxed Be prepared Convince yourself there’s nothing to fear
Right Before:
Take deep breathes
Stretch your muscles
Do not drink coffee or alcohol

12. Openers Used to get attention from the start Examples:
“In China we say (一日不见，如隔三秋）…”
“There once was a man named…”
“When in Rome, do as the Romans do.”
“Do you want to buy a dream home?”
-(in a speech about how)

13. More Openers “Our company has a problem.”
“I am here today to talk to you about…”
“How many people in this room….?”
Then:
Connect the opener to the main reason for speaking. And say that reason clearly.

14. Closing Should be clear when it starts Most easily remembered part
Summarize （总结）(informational or persuasive)
Talk about what should be done
“Arouse their Enthusiasm” (刺激他们的激情）(Munter)

15. “Arouse their Enthusiasm”
Examples:
“We’ve done well this year, but I know that next year we can do even…better!”
“Our company has produced thousands of products, but none offers as much hope as Widget 45!”
“If every one of us can plant one hundred trees, we can make this town green!”
“If we can really make our company green, we will say to companies everywhere: ‘It’s possible.”

16. Homework Read Munter Chapter 5 Think about speaking
Practice your speaking voice

17. Speaking Clearly. The report is on the desk.
I would like to give a speech now.
Don’t be silly!
The sun is always shining in Australia.
I want to teach you a lesson.