1. Please find and sit with your district!
2018 POPCORN SEMINAR
Welcome!
Please find and sit with your district!
poppin thru time

2. Volunteer Council Chair
NEW CHAIR SEMINAR
Nikki Johnson
Volunteer Council Chair

3. Welcome We will start shortly!
2018 POPCORN SEMINAR
Welcome
We will start shortly!
poppin thru time

4. INTRODUCTIONS Bill Anderson Horecka Council Staff Advisor
Council Volunteer Team
Jana Nash—Council Support

5. TODAYS SCHEDULE WHAT YOU NEED TO KNOW WHAT’S NEW
WHO IS BEING SUCCESSFUL—AND HOW
WHO TO CALL FOR HELP
MORE DISCUSSION AT THE END THROUGH BREAKOUTS
LESS US TALKING UP FRONT!
SAVE QUESTIONS TILL THE BREAKOUTS

6. TIME SAVERS
Throughout the presentation, we are going to highlight things that will help YOU save time during the popcorn sale

7. TIME SAVERS #1 Know your: District Unit Type (Pack/Troop/Crew)
Unit Number (4 digit if possible)
-Use in all correspondence
-All Online Transfers

8. WHY SELL POPCORN?
Confidence, salesmanship, communication skills, and a sense of accomplishment. The popcorn sale is not about selling popcorn, it’s about promoting Scouting and the Scouting ideals!
Units have the ability to fund their entire year’s program through the popcorn sale alone.
The popcorn sale helps the Northern Star Scouting raise money for improving the summer camp facilities/building new camp locations, offering more extensive training for our volunteer leaders and members.

9. WHO IS ON YOUR TEAM?
You can do this on your own but it’s not a good idea.
Ask your fellow leaders and parents to help you with…
The Kickoff Party
Distribution
Communication
Storefront Sales
Popcorn Chief (a Scout)

10. have a kickoff ENTHUSIASM!
Dedicate at least FIVE minutes for a kickoff
If it’s not you, then find that person!
Dress up the room, pop popcorn.
Have games for Scouts to play the minute they walk in the door.
Role play a “sale” either at a storefront or at the neighbor’s door.
Families should walk out excited, informed, and ready to sell.
The key is to do SOMETHING—ANYTHING to promote the sale

11. DISCUSSION 1
Kick off Ideas

12. types of sales SHOW AND SELL Storefronts “Wagon” Sales TAKE ORDER
ONLINE

13. TIME SAVERS #2 Calculate your Show and Deliver Order by:
-Log into Trails End to see what
was sold in 2017
-See what top selling Scouts have left
-Plan on adding NEW Scouts with recruitment
-When in doubt order 75-80% of 2017 sales

14. STOREFRONTS
Do’s and Don’ts
Call or Visit Stores NOW!

15. online sales No handling of product—ships direct to customer.
No handling of money—commission gets credited to the Unit’s invoice in November.
NEW IN 2018—Your Scouts can win great new prizes 2 WAYS using the online sale!
ONE—Sign up for an Trails End Online Selling Account by Sept. 30.
TWO—Each sale equals one entry into a drawing for 4 airline tickets to anywhere in the lower 48 states. (Max value $1,800, subject to state tax.)

16. SET GOALS
Set goals for your unit and for each Scout. Scouts who set goals sell twice as much as Scouts who do not set a goal… same is true for units.
Goals should be based on your budget to fund the Scouting year.
If a Scout runs out of product, encourage him to continue to SELL to his goal by taking orders to be filled later!

17. how to sell 600
Show your families how easy it is to hit their goal. It’s as easy as 1, 2, 3!
$200
+ $200
$600
Start with family, friends, Mom and Dad’s co-workers, closest neighbors, etc.
Participate in two storefront shifts with an average of $100 sales per shift
Canvas your neighborhood by going door-to-door.
Don’t forget to…
Create an online sales account and send s to family and friends who live faraway, as a way to help you get to $600 even EASIER!

18. PRODUCT UPDATE
No Changes for 2018!

19. ORDERING & REORDERING LOGIN at http://sell.trails-end.com/
PDF Step by Step Ordering available on the website
by Aug 15.
Reordering will be done at
click the REORDER tab

20. TRANSFERS ONLINE ONLY SYSTEM The transfer FROM initiates the transfer
and fills out form
System s a numbered PDF
receipt to both parties & the Council.
Council uses the database to enter in transfer orders.
New in 2018—Transfers will be entered each week

21. DISTRIBUTION Show and Deliver Pick Ups Week of Sept 11
4-5 Locations Around Metro
Online Pick Location and Time
Reordering Starting Tues Sept 25 Pick up either Brooklyn Park
or South Side
Home Delivery
Over $12,000 in sales in 2017
Need home Delivery Info by Aug 20

22. RETURNS
EARLY RETURNS
Sunday Oct. 7 and Monday Oct 8 4-7p.m. at 2 locations
No questions asked
Units can only return FULL Cases of product at early return days.
FINAL RETURNS
Thursday Nov. 1 Eagle River & Trailblazer 5-7p.m.
Sunday Nov 4 and Monday Nov 5 4p.m.-7p.m.
4 locations Sunday, 1 on Monday.
Units will only be able to return up to 15% of their TOTAL Show and Deliver order after Oct 8.
  ABSOLUTELY NO RETURNS AFTER NOVEMBER 5

23. TIME SAVERS #3 Do NOT open the “Big Three” Cheese Lovers
Sweet and Savory
Chocolate Lovers
Any indication they have been opened means they will be denied a return
Do NOT leave chocolate out in the sun, hot car, storefront. Better to put it in a cooler, inside or not bring it at all. Bricks will NOT be accepted

24. INVENTORY CONTROL Coach your Scouts when to use their product
Talk with other Units
Communicate with your Scouts
Visit popcorn swap pages
Facebook
Online Site

25. How do you manage inventory?
DISCUSSION 2
How do you manage inventory?

26. TIME SAVERS #4
How to go back in time to deal with the new and unresponsive Parents.
Smaller Starter Kits
Regular check ins

27. HOMETOWN HEROES Over $80,000 in 2017
HH sales go towards unit sales totals
Order HH through the Take Order process

28. COMMMISSION Base Commission 32% Attend Popcorn Seminar 3% Total 35%
Cash Option* (no prizes) 4% (Only available for Troops
and Crews by request)
Cash Option Total 39%

29. PAYMENTS Due December 14, 2018 One Check to Northern Star Council
NEW-Payments not submitted by Dec 14 may be subject to a 4.25% late fee

30. CREDIT CARD READERS Great way to increase storefront sales
Fees are responsibility of the Unit
Use Unit’s Bank Account for Non Profit Discount, Personal accounts can be used for normal mode

31. REMIND Text based announcement service
Using for Council Popcorn Sale Deadlines
Free to sign up
*msg and data rates apply
Sign up via web link
Can also set up for your own unit

32. blitz
Scouts that fill up a sales sheet by Wed. Oct. 3 earn a free admission ticket to BrickFest Live! at the Saint Paul Rivercenter Nov (a $24 value)

33. SELLERS ACADEMY Sunday Sept 16 12-4pm Base Camp Open house style
Postcards mailed to Scouts in August
6-7 stations
Salesmanship Merit Badge
Every Scout leaves with a prize
FREE
Check out a Time
Machine DeLorean!

34. PATCH

35. TRAINING
Scouts Head to and watch 3 popcorn Videos, enter their mailing address and get the Training Patch!

36. PRIZES BASE PRIZES Pages 6-7 in large sales guide
Not valid with Cash option
BONUS PRIZES
All selling Scouts eligible
New Base Camp $450 Prize
New $650 Prize

37. adventures
RETURNING ADVENTURES

38. adventures
NEW ADVENTURES

39. adventures
NEW - MEGA POINT PRIZES

40. Stress all the videos we have available on Trails-End.com
TRAINING VIDEOS
POPCORN TEAM TRAINING
Videos at Trails-End.com
Developed by Team that sold $190,000
Focused on Show n Sell/Show n Deliver
No login required-watch anytime
24 VIDEOS (40 MINUTES)
Team Building & Planning
Ways to sell
Show n Sell basics
Booking locations
Scheduling shifts
Merchandising a table
Training Scouts & Parents
Show n Deliver basics
Kick-offs
Logistics of the sale
Financial best practices
And much more on Trails-End.com
Stress all the videos we have available on Trails-End.com

41. BILL AND GREGS EXCELLENT ADVENTURE
Bill and Greg travel the world and post videos to help Scouts during the popcorn sale
Prize Unboxing
Adventure Previews
Prize Demos
Special Guests
Prizes!

42. THANK YOU!
Main seminar has concluded. Stick around and chat with experts at one of these breakouts around the room
Parent Motivation-Nikki
Kickoffs-Carla
Product Handling-Mike
Storefronts--Zia
Online/Tech--Dana