1. Stakeholders Unit 1Business Skills for e-commerce
HND in Computing and Systems Development

2. Stakeholders Identification of stakeholders
Satisfying stakeholder objectives
Pluralist perspectives (several autonomous but interdependent groups which either  share power or continuously compete for power)
Corporate mission objectives and policies

3. Stakeholders
“Each new customer is interviewed using business analysis techniques to make sure we have the input from all the stakeholders in your company”
“e-commerce web designs” Accessed 16/09/2014

4. Stakeholders What are stakeholders?
“a person with an interest or concern in something, especially a business”
Look at the Dell case study and identify the stakeholders

5. Customers
What do they expect?

6. Customers - What do they expect?
Simple checkout
Quality product information
Security
Privacy
Multiple payment options
Telephone/chat support
Returns and money back guarantees
Inclusive prices
Shipping costs
Delivery options and tracking
Contact information
Effective search
Support service
Flexible shopping cart
Related products
Clear navigation

7. Activity Go back to your web sites
Rate the site for meeting customer objectives
Report your results