1. Secure Ride Tire & Wheel Program
Protect Your Investment

2. Our Goal:
To work in partnership with your dealership to provide and manage new profit-making opportunities in every department.
To introduce our highly-successful Secure Ride Nitrogen Program.
To present a cost-effective customer retention program that is profitable while showing excellent consumer acceptance and value.
Secure Ride
Protect Your Investment

3. Who We Are
Who We Are
Pro-Tech Seal Manufacturing Inc. is Canada’s premier name in automotive protection, supplying our dealer network with superior products and fully-insured warranty programs for over 20 years.
Pro-Tech Seal is 100% Canadian owned and operated, supplying products formulated and produced in Canada.
We provide our customers with the finest dealer service and training in the country.
Secure Ride
Protect Your Investment

4. Easy Online Administration
Finance:
Online real-time warranty registration
Automatic remittances
Easy customer service
Easy Online Administration
Service / Parts:
Fast and easy online claims processing
No phone calls required
Self-authorization up to $40 Per occurrence
Online product orders
Searchable order history
Controller:
Online month-end remittances
Secure Ride
Protect Your Investment

5. Driving on underinflated tires is like
Why Nitrogen?
Filling tires with nitrogen is important, but even more important is removing the oxygen, water vapour, and other gases.
Driving on underinflated tires is like
driving your car through sand! Tires lose 1-2 psi every month.
That’s 6 psi low by the time you have your oil changed.
The engine has to work harder, burning more fuel
and adding wear to engine components.
Improved TPMS performance
NHTSA* studies show that tires inflated with nitrogen retain optimal pressure 3 to 4 times longer.
*National Highway Traffic Safety Administration
Secure Ride
Protect Your Investment

6. Why Nitrogen? Save Money: Save Lives: Save the Environment:
Riding on nitrogen will save the average driver $300 or more per year in fuel and tire savings.
Save Money:
Almost all tire blowouts are caused by underinflated tires. Inflating tires with nitrogen will improve handling, reduce catastrophic blowouts, and save lives.
Save Lives:
If 85% of the drivers in North America rode on nitrogen we’d save over 50 billion liters of fuel per year and reduce our carbon output by 126 million tonnes per year.
Save the Environment:
Secure Ride
Protect Your Investment

7. Road Hazard Programs Customized to Suit Your Dealership
Secure Ride
Protect Your Investment

8. Nitrogen Loyalty Kit
Nitrogen Loyalty Kits create awareness and increase program sale penetration at the business office on new and used vehicles.
Nitrogen Loyalty Kits remind customers of their warranty. 90% of customers return to your service department, providing both replacement tire sales and repairs plus alignment, balancing, and other service or product sales.
Premium N2 Loyalty Kit
Basic N2 Loyalty Kit
Valve Stem Caps × 6
Nitrogen Program Decals × 10
Nitrogen Program Decals × 5
Consumer Information Booklet
Inflation Certificate
Tread Depth Indicator
Mirror Hanger
Secure Ride
Protect Your Investment

9. 2nd Car Customer / Service Drive 18-month Customer Loyalty Program
Secure Ride Road Hazard: Premium Value Features
Features
Premium Value
Program
Tire Damage caused by Road Hazards ü
Wheel/Rim Damage caused by Road Hazards
Covers original or replacement tires/wheels
Mounting, balancing, and installation
Flat tire repairs (no auth. max $40 per occurrence incl. tax)
No deductable
Covers all taxes
Not pro-rated; covers 100%
Unlimited kilometres (4/32)
Roadside Service (3,4,5-yr plans, $50 max.)
Replacement Vehicle or Out-of-town Accommodations
(3,4,5-yr plans) *150 km from home, $300 max.
Features
Premium Value
Program ü
2nd Car Customer / Service Drive
Bonus Program
18-month Customer Loyalty Program
3-, 4-, 5-year upsell programs available
Premium Features
PREMIUM
KIT
For a period of 30 days from today’s date,
Pro-Tech Seal offers coverage to a second vehicle in your immediate family (spouse, child, parent, sibling). Simply bring the vehicle in to your selling dealership to have the tires filled with nitrogen and pay only the service installation fee. Upon installation, a warranty certificate for $300 tire coverage will be provided to you at no additional charge.
Increase your overall profit and retention with a second car contract.
Here’s How:
With every contract sold, a warranty offer coupon will be produced.
* See rate card for details; terms and conditions may apply.
Secure Ride
Protect Your Investment

10. 24-month Customer Loyalty Program 24-month Customer Loyalty Program
Secure Ride Road Hazard:
Basic Value Features
Basic Features
Features
Basic Value
Program
Tire Damage caused by Road Hazards ü
Wheel/Rim Damage caused by Road Hazards
Covers original or replacement tires/wheels*
Mounting, balancing, and installation
Flat tire repairs (no auth.max $40 per occurrence incl. tax)
No deductable
Covers all taxes
Not pro-rated; covers 100%
Unlimited kilometres (4/32)
Roadside Service (3,4,5-yr plans, $50 max.)
Replacement Vehicle or Out-of-town Accommodations
(3,4,5-yr plans) *150 km from home, $300 max.
24-month Customer Loyalty Program
24-month Customer Loyalty Program
3-, 4-, 5-year upsell programs available
BASIC
KIT
* See rate card for details; terms and conditions may apply.
Secure Ride
Protect Your Investment

11. 36-month Customer Loyalty Program 36-month Customer Loyalty Program
Secure Ride Road Hazard: Economy Value Features
Economy Features
Features
Economy Value
Program
Tire Damage caused by Road Hazards ü
Wheel/Rim Damage caused by Road Hazards
tire only
Covers original or replacement tires/wheels*
Mounting, balancing, and installation
Flat tire repairs (no auth.max $40 per occurrence incl. tax)
No deductable
Covers all taxes
Not pro-rated; covers 100%
Unlimited kilometres (4/32)
60/80/100K
Roadside Service (3,4,5-yr plans, $50 max.)  
Replacement Vehicle or Out-of-town Accommodations
(3,4,5-yr plans) *150 km from home, $300 max.
36-month Customer Loyalty Program
36-month Customer Loyalty Program
3-, 4-, 5-year upsell programs available
BASIC
KIT
* See rate card for details; terms and conditions may apply.
Secure Ride
Protect Your Investment

12. Lot-Pack Summary: All Programs
Secure Ride Road Hazard:
Select Your Lot-Pack Program
Premium Loyalty Program
Basic Loyalty Program
Economy Loyalty Program
18* months
24* months
36* months
Premium Kit
Basic Kit
$5000 aggregate limit
$1000 aggregate limit
Tire & Wheel coverage +
2nd Car Customer Bonus Program
Tire & Wheel coverage
Tire coverage only
Dealer Cost: $36 + $15 kit
Dealer Cost: $47 + $6 kit
Dealer Cost: $70 + $6 kit
* All programs available for upgrade to 36-, 48-, and 60-month terms
Optional Membership Program:
One of the Secure Ride programs above may be packaged with any or all of the program selections listed below.
Pro-Secure
Pro-Key
Pro-View
Pro-Dent
Antitheft system deters theft, promotes asset recovery
Provides replacement on lost/stolen keys & remotes
Glass protection prevents damage, ensures clear vision
Provides for repair should minor dents occur
No etch required
All programming charges included
Provides for repair/replacement should damage occur
No product application required
up to $5000† aggregate limit
†combined with Secure Ride coverage
up to $1000† aggregate limit
up to $500† aggregate limit
Available on new‡ & used units
Available on new‡ units
Dealer Cost: $29 (18-month)
Dealer Cost: $125 (18-month) $10 kit
Dealer Cost: $175 (18-month)
Lot-Pack Summary: All Programs
† Aggregate coverage variable based on program and term selected
‡ Any vehicle 2 model years (1 calendar year) old or newer with less than 24,000 km.
Secure Ride
Protect Your Investment

13. Dealer Pricing: Premium Program Options
Effective February 1, 2011
Premium Program
Premium Program Surcharge Groups
Suggested Retail
Add appropriate surcharges to Passenger Vehicle
Road Hazard
Passenger Vehicle
CATEGORY A
CATEGORY B
CATEGORY C
CATEGORY D
Run Flat
All Vehicles
All Run Flat Tires
Warranty
Car, Minivan, or SUV
Truck, Full Size Van,
or R.V.
19”-22” Tires, or
Motorcycle
Dual Wheel Vehicles, or R.V. 22.5”
$ Cost
Max/ Plus
Tire** 30%
Term
Dealer Cost*
Dealer Cost
MSRP
Lot-Pack
18 month
$36
included 
$50 $265
$199
$499
36 month
$97
$15
$30
$45
$ $409
$399
$799
48 month
$119
$20
$40
$60
$ $487
$899
60 month
$130
$25
$50
$75
$ $576
$599
$999
Tire & Wheel coverage
$5000 aggregate
limit
2nd Car Customer Bonus Program
Premium Kit: $15
Install kits must be applied to all retail and lease vehicles sold.
** $300 max per tire option not available on BMW’s
Secure Ride
Protect Your Investment

14. Dealer Pricing: Basic Program Options
Effective February 1, 2011
Basic Program
Basic Program Surcharge Groups
Suggested Retail
Add appropriate surcharges to Passenger Vehicle
Road Hazard
Passenger Vehicle
CATEGORY A
CATEGORY B
CATEGORY C
CATEGORY D
Run Flat
All Vehicles
All Run Flat Tires
Warranty
Car, Minivan, or SUV
Truck, Full Size Van,
or R.V.
19”-22” Tires, or
Motorcycle
Dual Wheel Vehicles, or R.V. 22.5”
$ Cost
Max/ Plus
Tire** 30%
Term
Dealer Cost*
Dealer Cost
MSRP
Lot-Pack
24 month
$47
included 
$ $337
$299
$699
36 month
$90
$15
$30
$45
$ $409
$399
$799
48 month
$110
$20
$40
$60
$ $475
$499
$899
60 month
$126
$25
$50
$75
$ $576
$599
$999
Tire & Wheel coverage
$5000 aggregate
limit
Basic Kit: $6
Install kits must be applied to all retail and lease vehicles sold.
** $300 max per tire option not available on BMW’s
Secure Ride
Protect Your Investment

15. Dealer Pricing: Economy Program Options
Effective February 1, 2011
Economy Program
Economy Program Surcharge Groups
Suggested Retail
Add appropriate surcharges to Passenger Vehicle
Road Hazard
Passenger Vehicle
CATEGORY A
CATEGORY B
CATEGORY C
CATEGORY D
Run Flat
All Vehicles
All Run Flat Tires
Warranty
Car, Minivan, or SUV
Truck, Full Size Van,
or R.V.
19”-22” Tires, or
Motorcycle
Dual Wheel Vehicles, or R.V. 22.5”
$ Cost
Max/ Plus
Tire** 30%
Term
Dealer Cost*
Dealer Cost
MSRP
Lot-Pack
36 month
$70
included 
$ $409
$299
$599
48 month
$89
$20
$40
$60
$ $475
$399
$699
60 month
$106
$25
$50
$75
$ $576
$499
$799
Tire coverage
only
$1000 aggregate
limit
Basic Kit: $6
Install kits must be applied to all retail and lease vehicles sold.
** $300 max per tire option not available on BMW’s
Secure Ride
Protect Your Investment

16. Dealer Pricing: Membership Program Options
Effective June 1, 2011
Pro-Tech Membership Programs Surcharge Groups
Suggested Retail
Add appropriate surcharges to Passenger Vehicle
Road Hazard
Pro-Secure Antitheft Protection Program
Pro-Key Remote Replacement Program
Pro-View Glass Protection Program
Pro-Dent Paintless Dent Removal Program
All Vehicles: add the following figure to Dealer Cost
Warranty
Term
Dealer Cost
MSRP
Lot-Pack
18 month $ 29
125
175
100
24 month
145
180
36 month 34 37
160
185
150
48 month 39 44
190
60 month 51
195
200
Kit Cost - 10
Terms, Conditions and Limitations
Maximum aggregate benefit for all programs limited to aggregate Secure Ride Nitrogen Program selection coverage limits.
Pro-Secure Antitheft Protection: up to $ maximum aggregate limit depending on Secure Ride Nitrogen Program selection. Dealer lot coverage unavailable. Program unavailable in the province of British Columbia.
Pro-Key Remote Replacement: 18 & 24 month policies limited to one claim, max $ , 48, & 60 month policies limited to two claims, maximum aggregate $ Only keys, fobs or remotes provided to you on the effective date of contract sale are eligible for coverage. Non OEM keys fobs or remotes are subject to a $50 deductible at time of claim.
Pro-View Glass Protection: Pro-View product must be applied to vehicles in order to be eligible for warranty coverage.
Pro-View Glass Protection: limit one claim per calendar year from effective date, max $ per claim, two claim maximum. $25 deductible on repair or $50 deductable on replacement for reapplication of Pro-View product
Pro-Dent Paintless Dent Removal: one claim is defined as one body panel. Limit one claim per calendar year from effective date, max $ per claim, two claim maximum. $50 deductible per repair for application of Auto Paint Conditioner to revitalize the repaired area.
See warranty certificate for further details.
Secure Ride
Protect Your Investment

17. Premium Profit Analysis
Dealer Profit Analysis
Premium Loyalty Program
Dealer Cost:
(No parts dept. mark-up shown)
$71
N2 Kit:
$15
Premium Value 18 Month Road Hazard:
$36
0.2 Hour Labor:
$20
Premium Profit Analysis
F&I Profit:
$178 Per Vehicle
Vehicle Sales (New & Used) per Month: 50
Retail Price on Bill of Sale:
$249
Monthly Profit
$6,764
$3,600
75% Penetration of Lot Pack Program:
38 x $178
25% to 3,4,5 - Year $300 Avg. Profit:
12 x $300
2nd Car Customer Sales :
N2 Sales with $300 Road Hazard: $69
N2 Kit: $15
1000 5%:
50 x $54
Service Department Profit
$2,700
$13,064/ Month
$156, 768 / Year
Total
Secure Ride
Protect Your Investment

18. Membership Profit Analysis
Dealer Profit Analysis
Premium Loyalty Program
/w Pro-Key Membership
Dealer Cost:
(No parts dept. mark-up shown)
$100
Membership Profit Analysis
N2 Kit:
$15
Membership 18 Month Road Hazard:
$65
0.2 Hour Labor:
$20
F&I Profit:
$299 Per Vehicle
Vehicle Sales (New & Used) per Month: 50
Retail Price on Bill of Sale:
$399
Monthly Profit
$11,362
$6,000
75% Penetration of Lot Pack Program:
38 x $299
25% to 3,4,5 - Year $500 Avg. Profit:
12 x $500
$17,362 / month
$208,344 / year
Total
Secure Ride
Protect Your Investment

19. Steps to Success Train staff on nitrogen conversion.
Install nitrogen in all vehicles using service department or detail centre (recommend 0.2 hrs charge, hoist not required).
Install N2 kit, marketing material , and valve caps to all new and used vehicles.
F&I adds retail price to sales worksheet and bill of sale.
Train the Dealer Admin, Service, and F&I personnel on the Online program functions.
Train the Accounting Department to ensure online remittance and claims procedures.
Supply and install signage, posters, and all marketing material, ensuring consumer awareness.
Identify the program start date.
Introduce the nitrogen program to the sales staff.
Secure Ride
Protect Your Investment

20. Dealer Support Our Commitment to Your Dealership F&I: Parts & Service:
Produce and maintain menus and PowerPoint selling tools.
Assist in up-sell strategies for the N2 program.
Assist in Membership Program customer strategies.
Review penetration ratios and develop correction plans.
Review with the accounting department:
ensure remittance payment and claim work-orders are current.
Parts & Service:
Ensure application of N2 to all inventory.
Assist service in submission of claims.
Equipment testing to ensure proper nitrogen purity.
Implement Service Drive Program.
New tire sales strategy.
Secure Ride
Protect Your Investment

21. Road Hazard Warranty Secure Ride 07.19.11 21 Protect Your Investment
Tire and Wheel Premium/Basic/Economy Program
Item
2nd Car Customer / Service Drive Program
months, $ $5000 aggregate limit
Coverage and Term
12 months, $300 aggregate limit
Nitrogen and Install Kit must be installed for coverage.
Product Requirement
Any Authorized Secure Ride Repair Facility.
Repairs
Must be Returned to Selling Dealer Only.
Tires greater than 22”, valve stems and Tire Pressure Monitoring Systems (TPMS) or failures caused by valve stems or TPMS are not covered.
Coverage Exceptions
Time of sale 6/32 inch tread; no weather cracking.
Eligibility for Sale of Warranty
Time of sale 7/32 inch tread; no weather cracking.
No claim will be paid where the tire tread indicator has become visible or there is 4/32 inch or less tread.
Eligibility for Claim
No claim will be paid where the tire tread wear indicator has become visible or there is 6/32 inch or less tread.
Coverage applies only to OEM Vehicle Manufacturer supplied tires and rims. Aftermarket tire and rim coverage is limited to the same OEM Manufacturer supplied cost.
Customizing
Coverage applies only to OEM Vehicle Manufacturer supplied tires. Aftermarket tire coverage is limited to the same OEM Manufacturer supplied cost.
Maximum 4 tires and wheels replaced.
Frequency
Unlimited tire repair and/or 1 tire replacement; maximum $300
Repair mounting, balancing, installation, taxes.
Other
Tire repairs pre-authorized to maximum $40 per occurrence including labor & taxes;
Authorization
Authorization required if any estimate is greater than $40, and pictures must be attached to the Claims File .
Retail service tire & rim rate, 30% mark-up on replacement tire and rim.
Dealer Charges
Retail service rate, 30% mark-up on replacement tire only.
Available on 3, 4, 5 years only; Tow/Tire change $50 max.
Roadside Service
None.
Available on 3, 4, 5 years only; 150 km from home dealer, $300 maximum.
Replacement Vehicle/ Hotel
Deductible
15% on tire replacement only
Vehicles with claims on tires and wheels where a surcharge is applicable and the surcharge has not been paid will either be limited to Basic Passenger Tire Coverage or coverage may be declined.
Surcharge Items
Terms, Conditions and Limitations * A road hazard condition is defined as a circumstance on a public highway which should not exist there, such as pot holes, cracks, nails, glass, etc. * Damage caused by normal wear, off-road use, negligence, high speed spin out, vandalism, racing, fire, auto accident, curb impact, overloading, improper inflation alignment or balancing, misapplication, chain damage, manufacturer's defects, appearance alteration, or any cosmetic damages, impact with any object not defined as a road hazard, theft, chemical contaminants, dry rot, neglect or abuse is not covered by this guarantee. * Any accident caused by tire blow out or other tire condition is not the responsibility of this guarantee and is excluded. Please read your owner's manual and information on the sidewall of your tires for essential safety and maintenance information. * Pro-Tech Seal does not assume any liability other than to repair or replace the damaged tire or wheel or both. This guarantee does not cover factory seconds, blemishes or flaws. * Commercial Use (Multi-Driver), Delivery, Emergency Use, ambulance, fire, police, courier, rental, taxi, limousine, racing etc., are not eligible. * Exotic Vehicles including but not limited to: Rolls Royce, Bentley, Ferrari, Lamborghini, Aston Martin, Porsche, BMW Z-8, Acura NSX, Prowler, Nissan GTR and Viper are not eligible. Claims Approval Procedure Necessary for Payment 1. Complete Online Claims Form with all information fields filled in as requested. 2. Attach digital photograph of affected tire area and wheel for all estimates above $ When the claim has been approved with a PO#, in order to be paid you must attach an invoice to Pro-Tech Seal on the online claims form or fax to “Attention: Claims Department”. Please reference the contract #.
Secure Ride
Protect Your Investment

22. Time is Money Time is Money
Equipment: Kenvo N2-930 capable of filling cars in minutes or pickup trucks in up to minutes. Higher volume or custom wall mount units are available upon request.
Kenvo Technology brings you the very best in replacing regular air with nitrogen. Kenvo has developed a six-tire valve system in order to enable the user to service all six tires at once. The machine requires only shop air to operate; no electronics. The competition obliges the user to fill and deflate the tires multiple times to achieve the appropriate level of nitrogen purity in the tire. The Kenvo 930 applies a slight vacuum in order to evacuate all the air before filling the tires with nitrogen, needing to inflate them only once. The end result is much faster service, saving your dealership time and money.
With Minimum purchases of 48 kits per month: Pro-Tech Secure provides a filter, $ value, max 1 per year if required, plus a 5 year Nitrogen Generating Membrane Warranty $4, value Package. Repairs due to negligence are not included.
Time is Money
Secure Ride
Protect Your Investment

23. Secure Ride
Protect Your Investment