2. Blueprint
Outlines practical, consumer-focused, state and local strategies for improving eating and physical activity that will lead to healthier lives for children, adults, and families.

3. Blueprint
Provides consumers, communities, organizations, agencies, and programs with strategies and potential actions to address priority nutrition and physical activity issues in the context of their own community resources and needs.

4. Suggested strategies compliment & reinforce the strategic plan objectives from federal agencies.
Focuses on physical activity & eating behaviors as cornerstones for improving health and well-being.
Designed to address more than the problem of overweight and obesity.
Designed around critical eating & physical activity behaviors to address broad spectrum of health promotion and disease prevention.

5. Nutrition & Physical Activity
Address nutrition and physical activity together - two behaviors provide viable approach for addressing health promotion and disease prevention.
Complex behaviors. Each important to successfully addressing improved health outcomes but when factored together, the synergy that comes from improved eating and regular physical activity is powerful on the individual and community level.

6. Nutrition & Physical Activity
Blueprint development - advisory committee of physical activity and nutrition stakeholders worked diligently to ensure the content reflected the areas expertise, research and practice.
Nutrition and physical activity specialists working in community and public health will benefit from collaboration on assessment, intervention and evaluation of policies, programs, and messages that influence eating and activity behaviors.

7. How was the Blueprint developed?
Initial review by a group of stakeholders in April 2004.
Stakeholders urged a more thorough analysis of the document by varied and wider audiences. The ultimate objective of this refinement process is a framework that outlines the critical actions needed to meet national health goals.
Draft of the blueprint was reviewed by stakeholder organizations from June through December 2004.

8. How was the Blueprint developed?
April second stakeholder group was assembled to further clarify and develop the Blueprint Goals, Strategies and Initial Steps for Action.
The stakeholders participating in the 2005 meeting included individuals and organizations from the original group of stakeholders as well as a broader range of physical activity and nutrition representatives.
Finally, from February through April 2006, an editorial panel of nutrition and physical activity experts provided a final review of the document.

9. Who is Blueprint audience?
Key state and local policy makers,
public leaders,
government bodies,
public health partners,
businesses,
voluntary and private organizations
….with a mission to improve the health and well-being of those who live in our communities.

10. How can the Blueprint be used?
Consider suggested strategies and steps prioritize/elect them for use in your own communities and organizations.
Add or change the strategies or steps to fit more closely with the needs of your community.
Apply relevant aspects of the Blueprint in the assessment, development or planning of their policies and programs to address nutrition and physical activity.

11. Blueprint - Mission: Improve the nation’s health by
integrating sound policy, programs,
resources, services, and messages
where individuals, children, adolescents, and
families make healthy choices about
eating and being physically activity.

12. Blueprint - Vision: Eating healthy and being active
are an integral part of
daily life for everyone.

13. Guiding Principles:
Sections are consumer-focused and community-based focusing on strengths, assets, and community involvement in determining priorities and how to address them.
Strategies reflect cultural dimensions of the community through acknowledgement of their contributions.
The cultural competency of individuals and organizations participating in the planning and implementing of strategies within the community is critical for success.
Physical activity is defined broadly to include Healthy People 2010 objectives and increased moderate physical activity and reduced sedentary behaviors.

14. Guiding Principles:
Healthy eating is defined broadly to include Healthy People 2010 nutrition-related objectives and U.S. Dietary Guidelines for Americans.
A public health planning process is used to engage stakeholders in assessing strengths and needs, setting goals and objectives, developing and implementing interventions, and evaluating outcomes.
Pubic health professionals in nutrition and physical activity work collaboratively to lead change for improved health outcomes in communities.

15. THE CORNERSTONES:
ACCESS – Assure access to healthy foods and locations to engage in physical activity.
COLLABORATION – Promote healthy lifestyles by maximizing collaboration and partnerships.
SCIENCE AND RESEARCH – Build the science base and accelerate the transfer of science to practice.
WORKFORCE – Increase the diversity, capacity, and flexibility of the nutrition and physical activity workforce.
COMMUNICATIONS – Promote health and create awareness of the investment value of nutrition and physical activity through effective communications.

16. CORNERSTONE 1: ACCESS
STRATEGY 1: Assure access to a food supply and healthy food choices.
STRATEGY 2: Assure access to safe, affordable, convenient opportunities to be physically active. STRATEGY 3: Increase the number and types of settings where culturally appropriate nutrition and physical activity services are supported and offered to people of all income levels, stages of life, and abilities.

17. CORNERSTONE 2: COLLABORATION
STRATEGY 1: Build new or enhance existing relationships among community, public, non-profit, voluntary, and private sectors at the community, county, state, multi-state, and federal levels that directly or indirectly have potential to improve physical activity and healthy eating.
STRATEGY 2: Support community-directed initiatives to reduce inequalities for healthy eating and physical activity that engage the community members in addressing community change.

18. CORNERSTONE 2: COLLABORATION
STRATEGY 3: Maintain collaboration efforts by building capacity of leaders and members from the sectors of the community.
STRATEGY 4: Identify, Assess, and Access Funding Resources and Partners

19. CORNESTONE 3: SCIENCE & RESEARCH
STRATEGY 1: Develop a community-based research agenda that integrates nutrition and physical activity that demonstrate and sustain policies, programs and services.
STRATEGY 2: Utilize and improve data systems to measure the development and impact of community-based policy and program interventions at the individual, organizational, and community level.

20. CORNESTONE 3: SCIENCE & RESEARCH
STRATEGY 3: Incorporate research and evaluation into all phases of policy and program development based on the best evidence available.
STRATEGY 4: Include training on research and evaluation of policy and program interventions for researchers, health care providers, program staff, and community members.
STRATEGY 5: Use and communicate results of program and policy interventions that contribute to evidence-based strategies.

21. CORNESTONE 4: WORKFORCE
STRATEGY 1: Recruit, hire, and retain a divers, competent public health workforce that is representative of populations served.
STRATEGY 2: Increase the number and types of well-trained, diverse personnel who plan, facilitate, deliver and evaluate services to support healthy eating and physical activity.

22. CORNESTONE 4: WORKFORCE
STRATEGY 3: Promote quality training and/or credentialing of health promotion professionals to support a competent, diverse workforce for health education.
STRATEGY 4: Support training of researchers and practitioners on evidence-based interventions that promote healthy eating and physical activity.

23. CORNERSTONE 5: COMMUNICATIONS
STRATEGY 1: Establish communications plans for dissemination of messages, programs and services.
STRATEGY 2: Develop sustained state and local public awareness campaigns that support healthy eating and PA linked with media.

24. CORNERSTONE 5: COMMUNICATIONS
STRATGEY 3: Design and disseminate consistent and accurate culturally and linguist messages to individual and communities.
STRATEGY 4: Improve health literacy by creating clear, consistent health messages that are culturally and linguistically appropriate to enhance understanding and application.

25. CORNERSTONE 5: COMMUNICATIONS
STRATEGY 5: Disseminate evidence and best practice model programs that link outcomes and benefits to the cost of initiating and maintaining programs that support healthy eating and physical activity.

26. Additional Information to be developed:
Toolbox Section (to be developed as blueprint is used):
Partnerships details/tools including working with non-traditional partners.
Electronic links to potential partners
Resources/publications for planning/implementing the Cornerstones and Strategies
Success stories – evidence-based evaluation
Leadership role for nutrition and physical activity experts/practitioners/planners

27. Questions?