1. 8th Annual Global California Conference June 23, 2011 Considerations for US Exporters Bobrick Washroom Equipment, Inc.

2. Delhi International Airport; New Delhi, IndiaKLCC Petronas Towers; Kuala Lumpur, MalaysiaMuseum of Islamic Art; QatarSydney Opera House; Sydney, AustraliaDisney Concert Hall; Los AngelesWave Rock Building; Hyderabad, India (2012) Bobrick International

3. Exporter Profiles Opportunistic Strategic Proactive Internally Driven Long Term Relationship-oriented Customized Products Dedicated Resources Reactive Externally Driven Short Term Transactional Standard Products Common Resources

4. Strategic Exporting Play to your strengths Develop a focused strategy Offer customized solutions Commit for the long term

5. Challenges Information Systems and processes External barriers Market conditions Channels to market Operations / logistics Competition Financial

6. Challenges Information Systems and processes External barriers Product development Customer service Shipping Credit and finance Regulatory compliance

7. Challenges Information Systems and processes External barriers Tariffs and duties Codes and regulations Intellectual property Corruption

8. Resources