1. Due Friday 9/16/14
Business Plan Project

2. Title Page
Name of business
Your name
Date

3. Table of Contents Number this page 2
Title page no number
Each page should have page numbers
This will be the last thing that you do.

4. Field of Business Field of business chosen
Education, childcare, restaurants, lawn care, night club, etc.
Three reasons for choosing this field.

5. Business Plan Name of business Type of business activity
What will you name it?
Type of business activity
Service Industry or Goods Producing
Products and services
What will you sell?
Competition
Who will you sell against?
Customer benefits
How does your product or service benefit the customer?
Management expertise
Previous experience in management

6. Analyze Markets Target market Sales potential for first year Location
Who is your product and service targeted for?
Age group
Race/National Origin
Gender
Income level
Urban or rural
Sales potential for first year
How much will you earn in revenue during your first year?
Location
Where will you open your business?
Will you have multiple locations?

7. Planning Definition of business Benefits of product or service
Describe the business again.
Benefits of product or service
List how this product or service will benefit consumers.
Customer services-
What special services outside the product and service will you provide?
Ex. Barbershop offering free haircuts for back to school
Number of employees and description of duties
List the number of employees
Give job descriptions for each job
Organizational chart
Create a chart showing all of your team members

8. Marketing Pricing Advertising and promotion Public relations
What will be your pricing strategy?
How does your price compare with the market price?
Advertising and promotion
How will you promote your business?
Word of mouth
Newspaper
Facebook
Twitter
YouTube
Instagram TV
Public relations
How will you handle news related stories about your business?

9. Financing Start up costs Funding
How much will it take to start your business?
Funding
Where will you go to fund your business?
Private investors
Offer shares of stock or bonds
Bank loan
Your savings

10. Corporate Social Responsibility
Describe what you will do to help the community.
Toy drive
Food drive
Clothing drive
Guest speaker
Donate
Sponsorship

11. Logo, Letterhead and Business Card
Create a logo, letterhead, and business card for your company

12. Floor Plan
Draw a sketch of your business layout

13. Presentation
Present your Presentation in PowerPoint, Prezi, or video

14. Visual Aid Include a visual aid PowerPoint YouTube Sample Product
Create a commercial
Create an advertisement