1. Being a wise consumer

2. Why we buy We decide to satisfy a need/want by making a purchase.
We then determine what we can afford the cost.
We then look at the alternatives available to us in regards to that purchase.
Why we buy

3. Gathering Consumer information
We need to first know is this a consumable product or not.
Then, we consider the following:
Quality, cost, availability, warranty, reputation.
Gathering Consumer information

4. Sources of Information
Family and friends
Advertising
Sales/informational brochures
Catalogs
Magazine/newspaper articles
Consumer product-testing organizations
Sources of Information

5. When purchasing a major item, it is important that you read and understand the warranty.
Some things to consider:
What is covered? (Labor, parts)
Length of time?
Cost of repair? (If it has to be shipped away, who pays?)
What is required to keep the warranty in effect?
Checking the warranty

6. Guidelines for consumers
Read and follow use and care directions.
Understand stores return/exchange policies.
Buy within your budget and check bills for accuracy.
Exercise your right to protest.
Think about what you need before you buy. (This includes specific requirements/features you want/need.)
Compare stores and brands.
Check for extra charges or fees.
Read and understand contracts or warranties.
Guidelines for consumers