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Read to Learn Describe how technological inventions have an effect on business. Give examples of how technology has changed jobs in business.
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The Main Idea Technology has changed the way people do business. Technological inventions have created new products, new markets, and new jobs.
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Technology Influences Business
Technology refers to the tools and machines that people have invented to make life easier. The most common technology staple in business today is the computer.
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The Impact of Telephones
The invention of the telephone made it possible for people to communicate instantly even if they were hundreds of miles away.
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The Impact of Telephones
Cordless phones, cell phones, and radio telephones became useful tools for business and consumers.
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The Impact of Telephones
Cell phones are not just phones—they are small computers. Fax machines use telephone lines to send images.
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Modern Technology In the past 60 years, electronic devices have revolutionized business and society. Business and consumers demand smaller, faster, cheaper, and more powerful electronic devices.
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Modern Technology The computer has created a boom in nearly all industries. Personal digital assistants (PDAs) let users send , list contacts, and access the Internet.
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Technology and the E-Workforce
According to the Bureau of Labor Statistics, the e-workforce consists of more than 77 million workers. e-workforce people who work with computers while doing business
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Technology and the E-Workforce
Electronic commerce, or e-commerce, allows businesses to reach customers directly anywhere in the world. e-commerce using the Internet to do business
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Employment New markets have opened up for products such as printers, fax machines, video games, and cell phones. Innovation means more jobs and more people learning new skills.
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By switching to a digital workflow, companies use less paper.
Employment By switching to a digital workflow, companies use less paper. digital workflow linking all the steps in a process digitally
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Employment The digital workflow means that more people have easier access to a broad range of information. Library catalogs and encyclopedias are available in digital format.
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Employment High-tech industry can be found everywhere, but especially in these technology centers: California’s Silicon Valley New York’s Silicon Alley Oregon’s Silicon Forest Austin, Texas’s Silicon Hill
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Employment The Internet has created a demand for: Software writers Online writers Web page designers
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Employment Companies post job opportunities in several locations: On their homepage In newspaper’s online classified section Internet job services, such as Monster.com
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Mapping Locations Some companies use Web-based mapping software to find the right location for their business. Starbucks uses software to determine factors such as how many offices are located near a site and the amount of foot traffic around a block.
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What are some examples of inventions that have had a major impact on business?
Some examples are computers, fax machines, copy machines, and telephones.
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How is digital workflow different from paper workflow?
All steps in a process are linked electronically in a digital workflow. There is less paper involved than in paper workflow.
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What are three examples of new jobs that have been created by the Internet?
Three examples are software writers, online writers, and Web page designers.
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Read to Learn Explain why doing business on the Internet has become a major factor in many industries.
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The Main Idea Businesses offer all types of goods and services online. Consumers can research almost any product or service from their home. They can buy just about anything online.
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The Importance of Virtual Business
The ease of doing business via the Internet has created a boom in virtual businesses. The Internet makes it possible to communicate online with customers and clients around the world.
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The Importance of Virtual Business
Some Internet businesses are start-ups. start-up a newly formed business that is usually small Many entrepreneurs have started virtual businesses from their homes.
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What Consumers Buy Online: Top Purchases
Figure 9.1 What Consumers Buy Online: Top Purchases
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The Basics of E-Commerce
An e-tail store sells products over the Internet through e-commerce. e-tail electronic retail
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The Basics of E-Commerce
A multi-channel retailer uses various methods to sell products. multi-channel retailer a business that sells goods or services in stores, by mail, and online
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The Basics of E-Commerce
Businesses often call their stores and warehouses bricks-and-mortar. bricks-and-mortar actual buildings
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The Basics of E-Commerce
Bookstore chain Barnes & Noble is an example of a clicks-and-mortar company. clicks-and-mortar businesses that use the Internet in addition to physical locations to sell goods and services
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Advantages and Disadvantages of E-Tailing to Consumers
Graphic Organizer Advantages and Disadvantages of E-Tailing to Consumers Advantages Disadvantages Convenience Choices Buying power Additional charges Immediacy Relying on observation
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Privacy Issues Some companies use software to track consumers. Customer-tracking software follows what customers are doing on the Web as they shop and offers to help if it seems a customer cannot find a product.
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The Basics of E-Commerce
Some people find that purchasing an e-ticket is easier and cheaper than visiting an actual store. e-ticket electronic ticket
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Graphic Organizer Airlines Amusement Parks E-Tickets Concerts Movies
Museums
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How have virtual businesses changed the business world?
Entrepreneurs can conduct businesses from their homes, communicate with customers worldwide, and operate via the Internet.
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How is an e-tailer different from other businesses?
An e-tailer sells products over the Internet.
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What are two advantages and two disadvantages to e-tail for you as a consumer?
Advantages: convenience and choice. Disadvantages: shipping charges; time for delivery; and you cannot always judge the product’s quality.
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