1. Social Mobilisation and Community Engagement School Reopening 2015 Sierra Leone

2. Background and Situation Analysis
Schools Closed in July 2014 due to Ebola outbreak restricting movement and public gathering
1.8million school going children out of school and learning disrupted
This is in a context where 25 percent of school age going children are out of school
Sector Coordination led by MEST to respond to Ebola (task force instituted + technical working committees), with UNICEF support
Social Mobilisation one of the key technical committees (UNICEF co-chairing)

3. Expected C4D Outcomes Goals
Get all Children back to school including those out of school prior to Ebola
Keep schools safe and no zero Ebola cases in school
Keep all children in school and resume quality learning
Outcomes
Messages and communication materials disseminated at all levels
Databases created for messages and materials to generate knowledge

4. Strategies and Approaches
Sector working group instituted (various key partners)
Development of a Back To School Social Mobilisation Strategy endorsed and approved by MEST
Coordination and collaboration with the social mobilisation pillar within the NERC
Collaboration with various partners (Save the Children)
Engagement of key stakeholders (Women groups, paramount chiefs, Back to School Committees)

5. What was rolled out?
Social Mobilization & Community Engagement Strategy
Key Messages: Pupils, Teachers, communities & Parents
IEC materials: Posters and Billboards in 14 districts
Frequently Asked Questions about Back to School.
Radio Jingles in 6 local languages (Krio, Mende, Themne, Limba, Fulla, Kono)

6. Social Mobilization & Community Engagement
Social Mobilisers
Schools
Women’s/youth Groups
Promotion of preventive practices
PC/Religious leaders AW
Different forms of local mobilization activities- folk performances, HWWS demos (schools), Rallies and social mobilization support during Mangal Diwas and VHND etc.
Community meeting
5 man/15 man comm

7. 360 degree social mobilisation & Community Engagement approach
Community Dialogue and Engagement
Radio /TV
SMS Text
Outdoor Media/IEC materials
15 man / 5 man committee
Teachers
3600
Religious Leaders, Paramount chief,
Community Influencers
Youth/Women’s Group/market
Associations
Social Mobilization partners
Town Crier

8. 149 paramount chiefs oriented 41 radio Stations/6 local languages
149 paramount chiefs oriented
41 radio Stations/6 local languages
Radio /TV
Religious Leaders,
Community Influencers
14000 Posters
28 Billboards
38 oriented
Women market Associations
5000
10000 trained
Teachers
Games: Danger cards/Snakes and ladders

9. Students/pupils are engaged in conversations by the teachers and the social mobilisers on Ebola and Back to School.

10. Increasing the school attendance Keeping children in school
THE SPOTLIGHT NOW IS ON
Increasing the school attendance
Keeping children in school
Promoting the DO NOT Touch Policy in schools & Do NOT touch sick
Focus on sustaining preventative behaviors e.g hand washing.

11. Monitoring Rapid pro (Data & Monitoring)
Weekly reporting on BtS indicators by SM pillar partners
Infographics and FGDs (Qualitative information)
Field Coordinators
MEST Coordination