1. Community Analysis for Strategic Planning
Chad R. Miller Ph.D.
Professor of Economic Development
College of Business & Economic Development

2. Strategic Planning Model A B C D E
Where we are
Where we want to be
How we will do it
How are we doing
Assessment
Baseline
Components
Down to Specifics
Evaluate
Environmental Scan
Situation – Past, Present and Future
Mission & Vision
Performance Measurement
Performance Management
Background Information
Significant Issues
Values / Guiding Principles
Targets / Standards of Performance
Review Progress – Balanced Scorecard
Situational Analysis
Align / Fit with Capabilities
Major Goals
Initiatives and Projects
Take Corrective Actions
The Overall Model consists of five major phases
SWOT – Strength’s, Weaknesses, Opportunities, Threats
Gaps
Specific Objectives
Action Plans
Feedback upstream – revise plans
Source: Strategy-as-Story: The ABCDE Model

3. Chap 3-5. International Economic Development Council (2016)
Chap 3-5. International Economic Development Council (2016). Economic Development Strategic Planning IEDC: Washington, DC.

4. IEDC -Economic Base Analysis
Location Quotients
Shift share analysis
Multipliers
Input-output analysis of key industries
Identification of industry clusters
Prosperity Index =
Wage Growth/Job Growth
Per capita tax digest=
Tax Revenue/Population
Include 2 Reports Finished Earlier
Retail Analysis
Target Industry Analysis

5. Conduct an economic inventory for a community including absolute change, percentage change, and cross area analysis for:
Community growth and change
Net migration
Population under 18
Population above 65
Population by race and gender
Population by geographic area
Self-sufficiency
Per capita income
Population below poverty level
Housing sales and foreclosures
Educational attainment
Workforce
Employment
Unemployment rate
Available workforce
Labor force participation rate
Occupational mix
Economic base
Number or share of employees by industry sector
Net change in business by industry
Wages by industry sectors
Patents by industry
Industry demographics
Retail sales
Knowledge-based Resources
Fed labs, universities, etc
The Triad
Human Capital Infrastructure
Physical Infrastructure
Public Policy Infrastructure
Quality of Life

6. QOP Metrics-General Natural amenities Creative class
Third places per capita
Violent crimes
Property crimes
USDA Natural Amenities Scale
EMSI (occupation group)
U.S. Census FactFinder
FBI report
Arts, Entertainment, and Recreation
Food Services and Drinking Places
Personal and Laundry Services
Religious, Grantmaking, Civic, Professional, and Similar Organizations
Libraries
Total Third Places
Third Places per Capita

7. QOP Metrics-Housing & Healthcare
County health rankings
Health professional shortage areas (HPSAs)
Small area health insurance estimates
Total households
Single female headed households
Rented versus owner occupied households
Inversion into urban from rural areas
Median home value
Median household income
Eviction Rate
Source
County Health Rankings & Roadmaps
HPSA DatawareHouse
U. S. Census Bureau Small Area Health Insurance Estimates
U.S. Census FactFinder
Htaindex
Eviction Lab

8. QOP Metrics-Infrastructure
Digital Divide Index (DDI)
H+T Index: transportation costs % income for the regional typical household; annual transportation costs for the regional typical household; annual vehicle miles traveled (VMT) per household for the regional typical household
NACo: structurally deficient bridges
Public Transit
PurdueEdu
htaindex
NACo County Explorer
OnTheMap

9. Policom MSA Economic Strength Rankings
2014
Picayune: 351
Columbus: 11
Natchez: 455
Source: