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Global Online Trends & Advertising
Investor BG VIP Event May 22, 2012
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Future is here Its just not very evenly distributed!
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The Gartner Hype Cycle
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3 Stages of Internet
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The Second Screen Recent Nielsen mobile study shows over 85% of mobile and PC users accessing the web while watching TV
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Rise of Big Data
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Ad Exchanges & Programmatic Buying
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The AdStack
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Cool Ad Examples
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Buzzfeed & Shick Razorbombing
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NYC Park “World Park” Campaign
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Ubisoft Just Dance 3 m/watch?v=C9pX8e98p 24&feature=related /castings/ ubisoft-just-dance-3-wii
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“Its not the strongest of the species that survive, nor the most intelligent, but the one most adaptable to change” Charles Darwin
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THANK YOU!
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