1. Ch 5: Stereotypes, Prejudice, & Discrimination
Part 2: Sept. 27, 2010

2. What causes prejudice? 1) Motivational Factors:
Optimal distinctiveness
Intergroup conflict –
Sherif’s “Robber’s Cave” experiment – 2 groups of boys divided into groups
Effect of competition?
Resolution?

3. Realistic Conflict theory – impact of limited resources
Social Identity theory – status of our groups
Importance of self-esteem on ingroup favoritism

4. What causes prejudice? 2) Cognitive factors –
Categorization – importance of heuristics
Outgroup homogeneity effect – what is it?
Why does it happen? 1) 2)
Jane Elliott’s research fits with this explanation…

5. Blue Eyed/Brown Eyed Experiment
Jane Elliott – 3rd grade teacher in Iowa in All-white, all-Christian community.
Blue-eyed/Brown-eyed exercise – how did it work?
Kids are told blue-eyed were superior, nicer, etc.
Day 2 reversed the groups
Effects on group ‘on the bottom’?

6. Blue-eyed Video 1970 video “Eye of the Storm” with original kids
Elliott now runs organizational & campus diversity seminars
Elliott’s main point?
How can we predict our reactions to discrimination?