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The Challenge of growing & retaining members
Chris Champion Secretary General International Federation of Municipal Engineering
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60 years but fledging Challenge of distance Challenge of Value
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Fledging, struggling Strong, successful
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1. Branding Essential 2. Personal Contact 3. Value Proposition
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1. Branding Essential
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Everyone wants to be on a winning Team
1. Branding Essential Everyone wants to be on a winning Team
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Strong modern website presence
1. Branding Essential Strong modern website presence
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Good use of technology:
1. Branding Essential Good use of technology: blogs, twitter
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2. Personal Contact
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Personal visits vs email contact
2. Personal Contact Personal visits vs contact
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2. Personal Contact Follow up visits
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2. Personal Contact Trial observer status
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3. Value Proposition
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Committees & personal contribution
3. Value Proposition Committees & personal contribution
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Not what your Association can do for you…
3. Value Proposition Not what your Association can do for you… …but what you can do for your Association
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Sharing technical skills & experience
3. Value Proposition Sharing technical skills & experience …but also sharing association management stories
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1. Branding Essential 2. Personal Contact 3. Value Proposition
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Fledging, struggling Strong, successful
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The Challenge of growing & retaining members
Chris Champion Secretary General International Federation of Municipal Engineering
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