1. Mobilizing the Wireless World with BREW®
16 January 2019

2. The BREW Story A way to get QUALCOMM phones out the door
In a position to help other handset manufacturers
Operators can also benefit
Bring ultimate choice to consumers

3. The Wireless Ecosystem
An Ecosystem is Born
New services
Operators
Payment
Developers
The Wireless Ecosystem
Time to market
OEMs
Personalization
Users

4. Creating a self-sustaining marketplace
16 January 2019
Creating a self-sustaining marketplace
TBT
2. Application tested (at operator discretion)
3. Operator selects application & negotiates price
4. Operator creates user catalogs
1. Developer creates new application
The Wireless Ecosystem
5. Users select and purchases applications
7. Developer gets paid
6. Users pay phone bill

5. BREW by the Numbers – October 2004 vs. 2003
Commercial Operators
(Minnesota)
Oct. 2004
Oct. 2003
180M+
55M+
Coming Soon
Worldwide app. downloads
(Arkansas)
(Virginia)
38M+
14M+
Latin America - 10 properties
Devices in the market
(Oklahoma)
150+
90+
(Washington)
(Minnesota)
Commercial device models
(Mississippi) 37 13
Commercial operators
(San Diego) 27 19
(Chicago)
Device manufacturers 24 9
Countries with BREW services
(Texas)