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Advertising and Consumerism
Kali Acerra Arielle Klinetsky
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How Advertising Really Influences Children
RPs&feature=related Common school children did not know who was who when identifying prominent figures from history. Instead, they only recognizes fast food icons. – Supersize Me
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How Many Ads Are Actually Seen?
Children are exposed to over 40,000 ads per year alone. This only includes the television. Can’t distinguish between reality and commercials until they’re about 8 years old
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The Impact Childhood Obesity is a rising problem across America
mY&NR=1 Companies try to tie in cartoon characters to better relate and lure in children From that 40,000 are 642 sugary cereal ads
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Mixed Messages In a study, 50% of commercials aimed at girls focus on physical attractiveness v=Wb01cVaMcc0 80% of 10 year old girls have tried dieting as a way to lose weight dIPuf1P4AJA
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Cigarettes and Children
Tobacco companies have been found guilty of targeting children as young as 13 c2c In the United states alone, 4,000 children under 18 start smoking each day
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Alcohol and Children Children see 45% more beer ads in teen magazines than adults see in their own magazines. SnrnzmlG-k&feature=related A Los Angeles study of seventh graders showed that students who viewed ads for alcohol at a young age were more likely to drink in eighth grade.
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