1. 2019/1/17, Page 1

2. The evolution of WOW April 2000 - New Global Cargo October 2000 - WOW
“the leading airfreight logistics system”

3. Singapore Airlines Cargo
Joint Products
Express
Swiftrider
td.Flash
SAS Priority
Singapore Airlines Cargo
Lufthansa Cargo
SAS Cargo
General Cargo
td.Pro
General Cargo
General Cargo
2019/1/17, Page 3

4. Guarantees Standard Capacity Uniform Performance Seamless Transfer
2019/1/17, Page 4

5. Brand name features The name should be: The name should NOT include:
emotional and abstract
invoking dynamism & innovation
The name should NOT include:
Sky, Air, Flight, One, Star or Trans
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6. 2019/1/17, Page 6

7. Global Network
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8. More capacity, wider network
The Strength of Four
More capacity, wider network
Increased access to all major economies
New business opportunites
2019/1/17, Page 8

9. What WOW Means SK JL JL LH SQ JL
2019/1/17, Page 9

10. 2019/1/17, Page 10