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Published byZechariah Tabb Modified over 10 years ago
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How to Write a Winning Business Plan By: Jessica, Melanie and Mehr
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Todays Workshop Small Introduction Break up into groups Presentations
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The Business Plan A formal document outlining the foundations, strategies and goals of a business or organization Used to demonstrate why these plans and goals are attainable both financially and strategically Includes background information and company structure Split up into several sections
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1. The Executive Summary Most important part Should touch on all other aspects of the plan in a summarized, brief and effective manner Contains an overview, descriptions, and main conclusions regarding the key points of the business Should be tailored to prospective audience
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2. Business/Team Summary Description of team History Governance and Structure Past Achievements
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3. Product/Robot Description Detailed description of product or service sold by the business Benefits and ability of product to satisfy needs Product Life Cycle Research and Development
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4. Market Analysis Description of industry and target market Size, Characteristics, Trends Market Research Surveys, Correlational Studies, Interviews Competition
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5. Strategy and Implementation Summary Competitive Edge Differentiation Techniques Growth Strategy How will your business grow? Marketing Strategy How will you promote your business?
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6. Financial Information Section should prove why fore-mentioned goals are attainable financially Historical Financial Data Current Balance Sheet, Income Statement Prospective Financial Details
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Remember… Use professional and concise language Dont be afraid to show-off Include lots of visuals – graphs, pictures Have fun and be creative!
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Activity Split into groups Create an innovative robot that helps around the house Pretend you are a start-up business and write a 2-page (max) outline of a business plan for your innovation Present your business plan and idea to the judges!
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Judging Criteria Presentation Quality of Business Plan Feasibility of product
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