1. Qualitative Techniques in Research Data Gathering
Welcome to…
Qualitative Techniques in Research Data Gathering
IT162 Research Project

2. Competency Statement:
Purpose:
Introduces the various techniques in qualitative data gathering. The general aim of the session is to train the participants how to differentiate the three techniques in qualitative data gathering and how to conduct them.
IT162 Research Project

3. Open-Ended Response
Most elementary form of quali data with severe limitations (writing skills of the one writing or completing the questionnaire).
IT162 Research Project

4. Participant Observation
Classic data collection technique
Little is known about the phenomenon
When the phenomenon is hidden from public view
When there are important differences between the views of insiders as opposed to outsiders
IT162 Research Project

5. Participant Observation
Fieldwork and Casual Observation
Recording of what is seen and heard for memory cannot be trusted
Extensive note-taking in order
PO is not the whole answer but a part of the answer
IT162 Research Project

6. Participant Observation
Types of Participant Observation
Complete participant
Participant as observer
Observer as participant
Complete observer
IT162 Research Project

7. Participant Observation
Role of the Evaluator/Observer
Full participant observation
Partial observation
Onlooker observation as an outsider
IT162 Research Project

8. Participant Observation
Portrayal of the Evaluator/Observer to Others
Overt
Observer role known by some, not by others
Covert
IT162 Research Project

9. Life Stories
Allowing people to tell their stories – gives considerable insight what they consider as important.
IT162 Research Project

10. In-depth Interviews (IDIs)
Extensive probing and open-ended questions conducted on a one-on-one basis
IT162 Research Project

11. In-depth Interviews (IDIs)
When to use…
One has complex subject matter and knowledgeable informants
Highly sensitive subject matter
Geographically dispersed informants
Peer pressure
Equivalent to life story approach that is widely used by
Anthropologists.
IT162 Research Project

12. Focus Group Discussions (FGDs)
Group discussions led by a moderator
Carefully Planned- designed to obtain perceptions on a defined area
7- 10 participants
IT162 Research Project

13. Focus Group Discussions (FGDs)
Generate ideas that highlight attitudes, beliefs, knowledge and needs on a specific topic
Encourage participants to engage in deep dialogue in order to develop their own understanding and analysis of common experience
Explore common understanding and encourage communication and debate among largely homogenous group
IT162 Research Project