1. Bubble Bash & Christmas Stroll in Nantucket
Date & Location:
The Pearl, Nantucket
December 8th, 2013
Objective:
Increase visibility and promote Veuve Clicquot during the off season in key market.
Support account for their last event before they close for the 2013 season.
Action:
The event was held on the Sunday of Christmas Stroll in Nantucket, a week long event held every December.
Veuve Clicquot Rose and Cloudy Bay were the exclusive champagne and white wine served throughout the evening.
Veuve Clicquot Vintage Brut 2004 was featured throughout the weekend BTG and BTB.
Results:
120+ Guests attended event
15 staff members trained on Veuve Clicquot and Cloudy Bay
32 bottles of VC Rose and 25 bottles of Cloudy Bay depleted at event
16 bottles of Veuve Clicquot 2004 Brut depleted throughout weekend
Katie Culley, Massachusetts PM