1. Enterprise and Employability A

2. How to Make a Pitch
Plan!
Decide who is going to be the lead person or whether you’re going to present as a team
Making a good pitch is an essential form of marketing for a small business because it gets your ideas across to potential customers and investors
Use a multi media approach: power point, display or poster, prototype , photographic images/video

3. Multi-Media Presentation
Create a positive visual effect

4. Power Point: Less is More!
when presenting, never read directly off the slides
never put too much information onto the slides
make it no more than 7 slides, no longer than 10 minutes and size 30 font
you should start preparing the pitch weeks in advance and never at the last minute
Avoid complex transitions and animations - keep it simple

5. Be Interesting
Use a story to get your points across and to show the audience what your product can do
The more you can allow the listener to picture using the product the more likely they will be to take action
Be passionate about your product and that you know enough about it to be able to answer any questions people may ask you
Be professional in manner and appearance

6. Levi Roots made a successful pitch earning a £50,000 investment from the Dragons.

7. Practice Makes Perfect
Rehearse your pitch
Practice all transitions and timings
Be clear and audible
Vary the tone of your voice
Use eye contact
Structure your pitch with a dynamic opening and memorable closure which highlights the USP of your product or service