1. Comms Study Guide

2. Comms Study Guide Second Partial
Basic human motivating desires p. 50
Parts of a newspaper pg 53
Inverted pyramid pg. 56
Radio pg Functions of radio, The Radio Code (voice, music and sound effects – know the individual parts)
"Sorry, Wrong Number."
Television Production pg. 87
Camera shots, Camera movements, lens movements and effects
The Cinema pg. 89
Notes on advertising and marketing pg. 104 (definitions of marketing, advertising, and subliminal message)
Cognitive Dissonance Theory pg. 104
Types of newspaper articles
History of Print Journalism Questions from Class
(The first continuously published newspaper. The first newspaper affordable to the masses. The case that set a precedent for freedom of the press. The first nationally published daily newspaper)
Camarena, Marconi, Lumiere
Film --retinal persistence, pg 41
Non-mass media pg. 49