1. Establishing Best Practice in Sport for Development: A Process-Led Approach
Kelsey Moore and John Nauright
Academy of International Sport
George Mason University

2. Introduction Guide for best practice Process-led approach
Focus on actual activities, maximize potential
Context, challenges, outcomes

3. Initial Considerations
Core competency
Define expertise
Know strengths/capabilities
Partnerships to go beyond that
Which sport and why
Culture of the sport
Sport based or socially based
Objectives made clear to all involved

4. Initial Considerations cont’d
Thorough understanding of local people and culture (Human Resources)
Understand values of life
Meet each culture on its own terms
Well thought out funding plan
Length of time
Minimal financial input

5. Sustainable considerations
Fluid evaluation systems – not just to appease donors
Outsider exit strategy
Locally owned and operated
Local capacity developed

6. Case study Coaches Across Continents
Curriculum to address various needs
Soccer specific drills to incorporate social messages, fun, learning
Hat Trick Initiatives
Soccer For Health and Wellness
Soccer For Conflict Resolution
Soccer for Female Empowerment
Soccer for Fun

7. CaC initial considerations
Partner with existing organizations
Partnership request process
Tailored curriculum to meet community needs
Others are following this approach which is slowly becoming common practice

8. CaC Evaluation WISER model W – Is the program Workable?
I – Was the curriculum utilized Intelligently?
S – Is the program Situated correctly?
E – Were coaches will to Experiment?
R – What Results were achieved?

9. Some areas of caution Government funding and oversight issues
Parachute programs
Real sustainability
Evaluation, measurement: What constitutes “success”?

10. Conclusion
Sport is viewed by many as a “neutral” site where good can happen
Yet, sport is also viewed by many to be outside of “real” “development” programs
The path to success is to create theories and practices that are appropriate to local contexts yet follow accepted guidelines and where success and problems can be reported and analyzed