1. Brochures
Brochures

2. A 180-page travel brochure

3. A 180-page travel brochure

5. Brochures for every GM car sold in the Middle East region

6. Hotel and resort brochures

8. Technical brochures for Emirates Airlines and affiliated companies

10. And corporate brochures for small companies…

11. … as well as big ones.
… as well as big ones.

12. Other fields covered include sports, sports marketing, finance, NGOs, education, and more.

13. Direct Mail

14. This was for one of Emirates Airlines’ travel companies…

15. Dubai Healthcare City…
This one to attract investors to Dubai Healthcare City

16. I’ve written many tone-of-voice guidelines, including Microsoft, UPS and greentomatocars.
These tone-of-voice guidelines were developed for the Middle East’s leading travel agency.

17. … with accompanying motivational material for all of their staff.
Motivational material for staff

19. For Kellogg’s, GM, and all other brands.
Packaging and POS.
For Kellogg’s, GM, and all other brands.